9 creative campaigns to know about today
Among the notable campaigns for Feb. 26: meal service CookUnity’s peep-show pop-up and ESPN’s cure for “Bracketbrain.”
Among the notable campaigns for Feb. 26: meal service CookUnity’s peep-show pop-up and ESPN’s cure for “Bracketbrain.”
After previously announcing that a B/R Sports add-on would become available to Max subscribers at an additional cost, Warner Bros. Discovery is changing its game plan. Today, WBD clarified that its plans to go with a paid sports add-on, which were originally announced in 2023, will not move forward ... "for now," the company added...
Longtime WTWO meteorologist Dan Reynolds, known as Doppler Dan or Dop has died. He was 71 years old. He started working at the Terre Haute, Indiana NBC affiliate in May 1993. Reynolds worked his entire 32 year career as a weekend meteorologist. "I'm deeply saddened by the passing of Dan Reynolds," Tim Sanders, vice president...
Joy Reid's final appearance on MSNBC was also the network's most-watched show in the Adults 25-54 demo. In total viewers, The ReidOut landed in second place behind The Rachel Maddow Show and edged out The Last Word with Lawrence O'Donnell by just 59,000 total viewers. Meanwhile, The Five once again topped total viewers for Fox...
This may seem like a ridiculous question, but in what world is a salty snack more famous than Jennifer Aniston? In ad land, of course, via a new campaign for SkinnyPop in which The Morning Show and Friends star becomes the Hershey-owned popcorn's first celebrity endorser and its most curiously unrecognized devotee. The 30-second spot,...
WBMA chief meteorologist James Spann has voiced his support of the National Weather Service and the National Oceanic and Atmospheric Administration. Spann's post comes in response to Trump's promise to cut the budget at the NOAA, which could undermine the agency's ability to provide critical weather forecasts, thereby affecting people's safety. "This post is not...
Veteran KEYE reporter Fred Cantu will retire at the end of March after 53 years in local TV. Cantu began his broadcasting career in 1972 when he was 17 and has worked in the Austin market for 45 years. He joined CBS Austin in 2002 after working at Fox 7 and KVUE. "Being in this...
The debut of One Nation with Brian Kilmeade on Sunday nights at 10 p.m. ET produced big numbers for Fox News, as it finished as the top show of the night in the Adults 25-44 demo across all three cable networks. However, One Nation was not FNC's top show in total viewers--that honor went to...
The debut of Fox News' new 9 p.m. ET show My View with Lara Trump easily won the night in total viewers and the Adults 25-54 demo. It was also FNC's most-watched 9 p.m. hour on a Saturday since the first assassination attempt against President Donald Trump in July 2024. MSNBC saw its biggest total...
Sports isn't going anywhere. Today, Gracenote, the content data business unit of Nielsen, released new research that shows global subscription video-on-demand services (SVODs), including Amazon Prime Video, Apple TV+, Disney+, Netflix, and Paramount+, have significantly grown their sports programming over the last quarter. According to the Gracenote Data Hub, which provides a snapshot of global...