Dear Media and Amanda Hirsch Want Brands To Ditch the Script
Hirsch argued that the best podcast ads don't sound like ads.
Ferrero Will Have Two Ads in Super Bowl 2027, Part of a $50 Million Bet on Sports
The candy maker returns to the Big Game after a successful debut in 2026.
PubX Raises $5 Million And Buys Digital Governance Startup Compliant
Andrew Mole, the CEO and co-founder of UK-based agentic AI ad startup pubX, has a theory about why agentic ad tech has a tendency to hallucinate. In his view, it’s not the LLM’s fault. Hallucinations happen when a large language model queries a demand-side platform that doesn’t know how to talk to an agent. Legacy [...]
The Princess Margaret Cancer Foundation Illuminates Hope with Firefly Campaign
The Princess Margaret Cancer Foundation has launched a new campaign, 'Carry The Fire: Fireflies,' as part of its ongoing fundraising efforts. The campaign uses the metaphor of fireflies to symbolize individual donations, illustrating how these contributions collectively create a powerful force for p...
Velvet Rx Opens Access with Raven-Symoné in GLP-1 Campaign
Velvet Rx, a telehealth brand specializing in GLP-1 medications, has launched its first campaign video featuring American actor and singer Raven-Symoné. The campaign, titled 'Raven-Symoné Takes Down the Velvet Rope,' addresses the challenges associated with access to GLP-1s, focusing on who can actu...
Discover new locations available for billboard advertising!
If you're looking for an advertising opportunity, now is your chance! The post Discover new locations available for billboard advertising! first appeared on Billboard Media.
Hands looking like butts / Manque de cul c’est déjà vu!
THE ORIGINAL? Geberit Aquaclean « Handbutts » – 2022 Watch the TV Commercial (You Tube video) Source : Ad Forum, ADC Europe SILVER Agency : INGO Zurich (Switzerland) LESS ORIGINAL Wet Ones / Hand Wipes – 2026 Click on the image to enlarge Source : LLB Online, Agency : BBH New York (USA)
Week in Charts: Carolyn McCall on ITV’s Sky Deal, AI’s Impact on Strategy Roles, and Netflix’s Stock Market Decline
In this week's Week in Charts, Carolyn McCall on ITV's Sky deal, AI's impact on strategy roles, and Netflix's stock market decline. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week Number of the Week Charts of the Week Netflix's Market [...]
Audience Engagement is a Revenue Driver, Not a Cost Centre
While social platforms have historically been the home of audience engagement for broadcasters, changes at those platforms have broken the engagement loop. That creates an opportunity to bring audience engagement in-house, says Tim Rudder, co-founder of UpTalkTV. It’s important to take a platform approach, says Rudder, so that experiences are scalable and repeatable. And it’s [...]
SEO Isn’t Dead. But the Definition of Search Visibility Is Changing.
Saltwater's Director of Digital Experience, Mark Miller, on what AI search means for brand visibility, authority, and the future of organic discovery. The post SEO Isn’t Dead. But the Definition of Search Visibility Is Changing. appeared first on The LOOMIS Agency.