OOH Best Creative Last Week Today
A sequel? For spring? ... groundbreaking. These are the top 10 OOH creative executions that came to our attention last week! The post OOH Best Creative Last Week Today first appeared on OOH TODAY.
The 2026 Creative 100: Brand Innovators Winning With Playful Moments
This is supposed to be fun!
The 2026 Creative 100: Agency Leaders Reclaiming the Narrative
These creatives got brands back on track and stirred up online buzz with outsider ideas that won hearts and minds.
The 2026 Creative 100: Artists & Makers Defining Their Genres
From New York's artistic First Lady to a graphic novelist chronicling the war in Gaza and Lily Allen's soul-baring concert tour.
The 2026 Creative 100: Media, TV & Streaming Innovators Know How to Win
Steeped in culture with the bottom line always in sight.
The 2026 Creative 100: Directors Taking Genre Films to the Mainstream
No topic was too niche or intimate for these avant garde filmmakers.
A “Pay-For-Performance” Ad Industry? Brands And Agencies Will Need A Referee
The very concept of AI and its impact on select industries is enough to cause dramatic swings in stock market sectors and wild future-of-work predictions. But when the world’s largest ad agency talks about changing its revenue model – and trots out a real-world client example to back it up – people pay attention. In [...]
How State Health Insurance Uses Ad Tracking; TikTok And Alcohol, Together At Last
Nineteen of America’s 20 state-run health insurance exchanges use advertising trackers from platforms. Plus: The booze brands are coming to TikTok. The post How State Health Insurance Uses Ad Tracking; TikTok And Alcohol, Together At Last appeared first on AdExchanger.
George Parker: English motherfucker, do you speak it?
Ah yes… The immortal words of Samuel L. Jackson in “Pulp Fiction.” Words I have often been tempted to use when dealing with various wankers at far too many BDA’s (Big Dumb Agencies) and BDC’s (Big Dumb Clients) over the course of my long and far too often agonizing career. I once presented a campaign [...]
Guardian brings back ‘Points of View’ with a contemporary twist
It’s often said that advertising neglects and undervalues its heritage – by Sir John Hegarty among others, no less – but The Guardian is trying to make up for this by exhuming its celebrated ‘Points of View’ commercial from 1986, complete with Kathy Burke who appeared voicelessly in the first one and director Paul Weiland. [...]