Nike, in ‘Middle Innings’ of Comeback, Is Laser Focused on Sports Moments
Nike's earnings rose slightly, but company is 'nowhere near our potential,' per CEO Elliott Hill
Wildstone’s Damian Cox raises £165K with brutal charity climb
Cox came within striking distance of the summit, making it all the way to Camp 2, approximately 730m below The post Wildstone’s Damian Cox raises £165K with brutal charity climb first appeared on OOH TODAY.
Season 9 Recap
Send us a text In the Season 9 finale of Digital & Dirt, producer Faith Nettles flips the script and interviews host Ian Dallimore to reflect on the themes that defined the season and the growth of the podcast. They discuss how conversations with agency, brand, and founder guests consistently pointed to attention, culture, authenticity, and real-world impact over platforms, highlighting OOH as a true behavior driver in an increasingly digitally fatigued world. The episode serves as a bridge to Season 10, setting up a deeper focus on how consumers actually discover, feel, and decide, and how Digital & Dirt[...]
Hugo Bone from AML: my creative highlight of 2025
Spunk for milk. A not-so-delicious line in the absolutely delicious ‘I Swear’ – without a doubt my creative highlight of the year. Kirk Jones’s movie charts the real life story of John Davidson, an ordinary kid form Galashiels who develops Tourette’s at the age of 14, finds a way through its myriad challenges, and dedicates … The post Hugo Bone from AML: my creative highlight of 2025 first appeared on More About Advertising.
The 21 Biggest CMO Shakeups of 2025
Looking back on brand leadership shuffles at Airbnb, Hinge, Nike, McDonald's, Mattel, Tylenol and more.
Jailed behind the bars of a fork / La faim justifie les moyens?
THE ORIGINAL? Esplanada Grill Restaurant – 1997 « Don’t even try to run away from our meat » Click the image to enlarge Source : Luerzer’s Archive Agency : DM9DDB, São Paulo (Brazil) LESS ORIGINAL Prader Willi Association – 2025 « Sentenced to life. By hunger ». Click the image to enlarge Source : Adsoftheworld Agency : Mynd (Italy)
McCann Expands Relationship with Reckitt as AOR for U.S. Essential Home Portfolio
McCann New York has been named U.S. creative agency of record for four brands within Reckitt’s Essential Home portfolio: Woolite, Resolve, Rid-X, and Easy-Off.
‘Tis the Season to be Seen: How the Home Screen Brings Audiences Together
Partner post - this article is from our partners at Samsung Ads. With Christmas around the corner, the CTV home screen is poised to deliver brand messages to families across Europe, writes Alex Hole, VP and General Manager at Samsung Europe and MENA, providing uplift in purchase intent and brand sentiment among festive viewers. The Read More
Media Executives Share Their Predictions for 2026
From LLM discovery to human-first storytelling, the new year will reward trust, differentiation, and deeper audience relationships.
80 Percent of UK Linear TV Spend is Leaving TV
The UK CTV market is second only to Canada in terms of highest growth forecast for 2026, according to projections from Guideline, an advertising data and media intelligence company. The forecast comes as UK broadcasters shift focus towards their CTV offerings, while streaming companies push consumers onto ad-supported plans, and advertisers reallocate budgets away from Read More
