M&S and Mother London unveil ‘Love that’ for spring fashion

Perfectly timed for the good weather, Marks & Spencer captures the spring mood with a new campaign from Mother London. The retailer’s improved fortunes are clearly encouraging it to become a bigger, year-round advertising player. Or maybe more, better advertising is helping to improve its fortunes? “Love that” upends competitive fashion parlance to introduce a … The post M&S and Mother London unveil ‘Love that’ for spring fashion first appeared on More About Advertising.

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Will adam&eveDDB’s new global effort for Puma put it back on a high?

US consumers seem to be reining in spending as they wake up to the Trump dawn, bad news for European companies also facing a bizarre collection of tariffs from the new regime. Zara owner Inditex and Puma are among those forecasting a slowdown. Puma seems to have lost ground against an increasing number of competitors … The post Will adam&eveDDB’s new global effort for Puma put it back on a high? first appeared on More About Advertising.

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The OOH Sh#t Storm Started by ‘Stale, Old, and Inaccurate’

Listen to the recordings of the comments, judge for yourself, and consider: Who continually spends over $2 million annually on a poor job? I wouldn't want to be part of the Lamar Sales team or any OOH sales capacity, having to explain this. You know they must be. Damage control. The post The OOH Sh#t Storm Started by ‘Stale, Old, and Inaccurate’ first appeared on OOH TODAY.

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