Ground control to Major Elmo--may Big Bird's luck be with you on your long flight to Europa. Sesame Street's big-hearted, red-furred Muppet is one of the terrestrials aboard the Europa Clipper, a NASA spacecraft that's currently soaring through outer space on a six-year mission to Jupiter's iciest moon. But don't worry, kids: Elmo is aboard...

Jackie Jantos, chief marketing officer at dating app Hinge, will add the role of president to her remit. Jantos will continue to lead marketing efforts, adding oversight of day-to-day strategy and execution to her role, as well as taking the lead on cross-functional alignment at the company. She joined Hinge in November 2021 from online...

Natalie Cabieses is being promoted from assistant news director to news director at KCCI in Des Moines, Iowa. Cabieses is the fifth news director in the station's 70-year history. She takes over for Allison Smith, who left the station in December 2024. She joined the station in February 2024. "Natalie is known for being able...

An EF2 tornado crossed over Orlando Fox station Fox35 before it touched down in Seminole County. The station said fast-moving severe storms pushed across Central Florida on Monday morning. Meteorologist Brooks Garner was live on air tracking the tornado warning for Seminole and Volusia counties when the tornado crossed over the studios. "Everybody in the...

Welcome to the Marketing Vanguard podcast. In this episode, host Jenny Rooney speaks with Adrienne Ingoldt, the first-ever CMO of gas and convenience store chain Pilot, about transforming a 65-year-old travel center business into a customer-centric brand. Adrienne shares her journey of building a brand-focused marketing organization within a well-established travel center business. She also...

Ad creatives are rapidly embracing AI in storytelling. But we have much to learn about how we talk about the use of AI. I was reminded of this reality as controversy erupted over Volvo's AI-generated "Come Back Stronger" campaign. The purpose of the ad was to boost Volvo's visibility in Saudi Arabia; it was also...

Integrated and industry-specific solutions yield 50% more commerce and 39% time saved in social customer care New York – Emplifi, a leader in customer engagement solutions, today launched Emplifi Fuel, an out-of-the-box customer engagement solution that revolutionizes how brands organize, plan, and execute marketing campaigns and customer care strategies. Powered by public voice-of-customer (VoC) data, […] The post Emplifi Fuel Launch Gives Brands End-to-End Customer Journey Solution appeared first on Ad Tech Daily.

BERLIN, GERMANY – Almedia, the data-driven platform engineering the future of mobile gaming user acquisition, today announces it has been named Europe’s third fastest-growing company in the prestigious FT1000 listing. The FT1000 is an annual listing of Europe’s fastest-growing companies, compiled by the Financial Times and Statista based on average annual revenue growth over a […] The post The Financial Times Names Almedia Third Fastest-Growing Company in Europe, Number One in Advertising appeared first on Ad Tech Daily.

A teddy bear is typically a symbol of childhood innocence, comfort, and play. But in a harrowing ad from nonprofit Sandy Hook Promise, the stuffed animal serves as a stark reminder of how the gun violence epidemic is impacting childhoods across the U.S. As the organization's latest public service announcement (PSA) reminds viewers, teddy bears...

The merger and acquisition advisory firms JEGI Clarity and Leonis Partners announced a merger on Monday, creating a combined company whose area of expertise includes media, marketing, information, software, fintech, and technology. The newly minted company, which will be called JEGI Clarity Leonis (JCL), will be headquartered in New York, with a presence in London,...