PureWow Taps Into the Booming TikTok Shop Trend With Live-Shopping Channel

The lifestyle media brand PureWow is introducing a live-shopping series next month on TikTok Live, called WowShoppes, whose launch marks one of the first meaningful attempts from a publisher to capitalize on the growing social commerce space since the debut of TikTok Shop. The venture is one of several new initiatives PureWow has planned to...

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Heineken Is Recruiting the Next Owner of a Rural Irish Pub, With One Stipulation

On Achill Island, off Ireland's rugged west coast, there's a pub called McLoughlin's Bar that's been in the family for four generations and part of the community for 155 years. The current owner, Joseph "Josie" McLoughlin, was born upstairs in the pub and has worked behind the bar for 43 years. Now McLoughlin is about...

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UK government cost-cutting axe hangs over agencies – media likely to be the focus

Winter fuel payments axed, benefits under threat and NHS England about to be confined to history: we could be back in the days of Tory chancellor George ‘Slasher’ Osborne. Agencies could hardly expect to avoid Keir Starmer’s and Rachel Reeves’ ever-swinging Labour axe and the UK government has revealed a somewhat abbreviated new model when … The post UK government cost-cutting axe hangs over agencies – media likely to be the focus first appeared on More About Advertising.

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oOh!media Expands Digital Retail Network

“Our continued commitment to launching premium digital Out of Home assets with GPT reinforces our position at the forefront of market-leading advertising solutions The post oOh!media Expands Digital Retail Network first appeared on OOH TODAY.

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Lamar Wins Orlando Sanford Airport

... to manage all display advertising at the airport. Effective March 1st, ... all static and digital inventory and assumed responsibility for all advertising activity, offering local and national brands The post Lamar Wins Orlando Sanford Airport first appeared on OOH TODAY.

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OOH Classifieds Today —time for a new position

— time to land a new position. Assert yourself in 2025 --Outdoor Advertising Sales, National AE, Marketing Manager, Digital Content Mgr, Real Estate/Leasing Rep, AE, Regional Sales & Account Mgr, Graphic Designer The post OOH Classifieds Today —time for a new position first appeared on OOH TODAY.

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OOH Expansion & Innovation: The Oryx, Lindmark’s Growth, and KAP’s Wraps

The OOH industry is evolving fast, from BackLite Media’s stunning Oryx in Dubai to Lindmark’s New Mexico expansion and KAP Media’s massive SXSW building wraps. Discover how these major players are redefining outdoor advertising with strategic acquisitions, digital innovation, and high-impact visuals in this weekly recap of the top OOH stories and commentary from BB. The post OOH Expansion & Innovation: The Oryx, Lindmark’s Growth, and KAP’s Wraps first appeared on OOH TODAY.

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