3 Big Takeaways From Cannes Lions 2026 That Could Make Marketers Pivot
During a live taping of Pivot at ADWEEK House, Kara Swisher and Scott Galloway discuss the trends emerging at Cannes Lions.
SURVEY: Help Us Improve ADWEEK Awards
The ADWEEK team is planning our 2027 awards calendar, and we’d like to hear from you! Which ADWEEK award programs do you most look forward to entering or reading about […]
Olarin Panimo Challenges ICE Presence at FIFA World Cup with New Beer
Finnish craft brewery Olarin Panimo is launching a beer called 'Best Served Without ICE' to protest the presence of US Immigration and Customs Enforcement (ICE) agents at the 2026 FIFA World Cup. The brewery's initiative addresses concerns over ICE's role in tournament security, amid fears that the...
PwC Forecasts $1.4 Trillion in Global Media Advertising by 2030
The global entertainment and media (E&M) industry will hit US$4.2 trillion in revenues in 2030, growing at a CAGR of 3.4%, as AI-powered advertising and in-person live experiences drive growth, according to PwC's Global Entertainment & Media Outlook 2026-30. The article PwC Forecasts $1.4 Trillion in Global Media Advertising by 2030 appeared first on World Branding Forum.
Roku’s New Ad Chief Reveals How He’ll Steal Search and Social Budgets, Amid Looming Fox Acquisition
Patrick Harris is going after the performance dollars that usually go to Google and Meta.
Erin Everhart – VP of Content (Events), MediaPost
Send us Fan Mail In this week’s episode of the Digital and Dirt podcast, Ian sits down with Erin Everhart, VP of Content & Events at MediaPost, the media, marketing, and advertising industry’s resource for news coverage, events, and more. Podcast Breakdown 00:00 - 05:55 Introduction, fun facts & New Orleans roots 05:56 - 12:00 Journalism beginnings, career pivots & Home Depot journey 12:01 - 17:52 Leadership lessons, saying yes & building opportunities 17:53 - 23:50 Media saturation, creative marketing & consumer attention 23:51 - 30:10 Influencer marketing, brand relevance & omnichannel strategy 30:11 - 40:41 Layoffs, career transitions &[...]
Adidas-Oasis collab takes two Grand Prix: Cannes Day 2
The Entertainment and Craft Lions were mostly a triumph for big, global brands this year, with Adidas, Apple and Google among them. Jury presidents placed an emphasis on community, collaboration and belonging for Entertainment, while “human-made” was central to the Craft winners. ENTERTAINMENT Grand Prix Adidas and Oasis created official merch for last year’s global … The post Adidas-Oasis collab takes two Grand Prix: Cannes Day 2 first appeared on More About Advertising.
Alex Jardine: Day 2 in the Palais – Oprah inspires but social platforms get a pasting
There was much cheering and whooping as Oprah Winfrey took to the stage in the Palais, looking radiant in a white pantsuit. With a distinct lack of too many A-List celebrities on the main stages this year (compared to last), this was a hot ticket and packed out the Lumiere Theatre. Interviewed on stage by … The post Alex Jardine: Day 2 in the Palais – Oprah inspires but social platforms get a pasting first appeared on More About Advertising.
Jane Austin: is Cannes Lions the new Hollywood?
Cast your mind back to the 80s and 90s when advertising was a breeding ground for film industry talent, with the likes of Ridley and Tony Scott, Alan Parker, David Fincher and Jonathan Glazer all forging their careers in commercials before making it big in Hollywood. By contrast, in recent years there has been much … The post Jane Austin: is Cannes Lions the new Hollywood? first appeared on More About Advertising.
UK Government Prepares for Wind Down of Digital Terrestrial Television
The UK government will begin preparing for a managed withdrawal of the country's digital terrestrial television (DTT) broadcast infrastructure, planning to either wind DTT services down by the end of 2034, or set a time-limited extension lasting until 2044 at the longest, according to a new government green paper. A conflict of PSM obligations The Read More
