Momentum Worldwide’s Jason Snyder Named Chief AI Officer, Shaping Brand IP

The IPG-owned agency’s creation of a CAIO is “a core business strategy."

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New Research Reveals Gap Between Black Consumers and Brands Ahead of TV Upfronts

Independent media company The Africa Channel is launching its own ad solution, Pulse 360.

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Messy Life of Former Nashville Anchor Gets Messier after Ex-Wife Accused of Hiring Someone to Kill Him

Aaron Solomon's ex-wife Angelia has been accused of a murder for hire plot against him

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Barb Launches Overnight Commercial Reporting in Beta

Barb, the UK's primary TV measurement body, has this morning announced the launch of overnight commercial spot ratings in beta, enabling advertisers to get a preliminary measure of their ads' performance the day after they air. While Barb already reports on linear commercial spot audiences eight days after airing, the measurement body says advertisers' expectations Read More

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