Beyond the Hashtag: How Beauty & Wellness Are Evolving in a Post-Viral Era

As trend fatigue sets in, consumers are trading fleeting fads for wellness rituals, athlete role models, and AI-aided self-discovery For years, beauty and wellness have shaped one another, with a growing number of beauty products featuring ingredients that tout active health benefits, and more consumers subscribing to the wellness-centered idea of “beauty from within.” Amid growing polarization between aspirational ideals and attainable goals, some beauty brands are starting to expand their marketing language from looking good to feeling good. In turn, wellness also increasingly encroaches on beauty consumers, as many young people see beauty routines as a tool to help maintain[...]

By |July 3rd, 2025|Categories: News|Comments Off on Beyond the Hashtag: How Beauty & Wellness Are Evolving in a Post-Viral Era

Motio to Install Digital Place-Based Displays in PCYC NSW Clubs

unlock new funding streams for its vital youth programs through a strategic long-term partnership with leading digital place-based media company, The post Motio to Install Digital Place-Based Displays in PCYC NSW Clubs first appeared on OOH TODAY.

By |July 2nd, 2025|Categories: News|Comments Off on Motio to Install Digital Place-Based Displays in PCYC NSW Clubs

Pentaleap Strikes Deal With Skai to Make it Easier for Advertisers to Buy Retail Media

More adtech firms are partnering to grab bigger ad budgets.

By |July 2nd, 2025|Categories: News|Comments Off on Pentaleap Strikes Deal With Skai to Make it Easier for Advertisers to Buy Retail Media
    Go to Top