Episode 91 – Gary Fawcett & Lisa Nichols

Visuals: https://getbehindthebillboard.com/episode-91-gary-fawcett-amp-lisa-nichols Podcast episode #91 features Gary Fawcett & Lisa Nichols, ECDs at TBWAMCR, in the second part in our Manchester special. Gary & Lisa have worked in the business for over 25 years, for a huge array of clients including Pizza Hut, British Airways, EA Games and Harvey Nichols. Their work has been recognised at Cannes, D&AD, The One Show, New York Festivals, Epica and London International Awards. We spent a lovely hour chatting all things Manchester, advertising and a tiny bit of football (Gary, like Hugh, is a long suffering United fan). We discussed how to crop a[...]

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Marketing Fundamentals: Essential Drivers of Commerce Success

Stream Companies' approach to commerce marketing highlights how getting back to the basics elevates your brand in a competitive landscape. The post Marketing Fundamentals: Essential Drivers of Commerce Success appeared first on Stream Companies.

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Media Buying Evolution: Automation and Real-Time Ad Bidding

Image source: Pixabay Introduction The Out-of-Home (OOH) advertising industry is undergoing a major transformation, driven by programmatic technology and real-time bidding (RTB). Although these innovations have been central to digital advertising for many years, their arrival in Digital OOH (DOOH) is revolutionizing the way agencies operate across campaign planning, buying, and optimization. Today, automation is […] The post Media Buying Evolution: Automation and Real-Time Ad Bidding appeared first on .

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Lab Weekly — 07/03/2025

Lab Weekly — 07/03/2025 Post-viral beauty trends; Plus, the latest news about Meta’s AI hiring spree, YouTube’s AI summary carousel, and more must-know news and stats Want this newsletter in your inbox every week? Sign up for our mailing list here How Beauty & Wellness Enter a Post-Viral Era As trend fatigue sets in, consumers are trading fleeting fads for wellness rituals, athlete role models, and AI-aided self-discovery In case you missed it… Apple WWDC 2025 Recap: AI Hype Seen Through the “Liquid Glass” Apple’s AI strategy re-focuses on delivering quality-of-life improvements across shiny new UI design Airbnb’s Rebranding & What It Says About the Service Economy The[...]

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Industry Experts Dig into Proposed UK Fossil Fuel Ad Ban

Yesterday a group of over 100 advertising organisations sent a joint letter to the UK Government, calling for a nationwide ban on advertising by fossil fuel companies. The letter calls fossil fuel companies "the cigarette companies of the 21st century," arguing that the businesses deploy "advertising and sponsorship to greenwash their image and sell products Read More

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