Lamar Acquires 782 Outdoor Advertising  Displays from Bayou Signs

It turns out that there is another family that has been growing an Outdoor Advertising company not too far down the road from us. The post Lamar Acquires 782 Outdoor Advertising  Displays from Bayou Signs first appeared on OOH TODAY.

By |July 10th, 2026|Categories: News|Comments Off on Lamar Acquires 782 Outdoor Advertising  Displays from Bayou Signs

LinkNYC Kiosks Have Started Airing World Cup Games – TV Ads And All

The cinematic trope of people stopping to watch the news on a storefront TV display feels pretty out of date today. But sometimes, life can still imitate art. The post LinkNYC Kiosks Have Started Airing World Cup Games – TV Ads And All appeared first on AdExchanger.

By |July 9th, 2026|Categories: News|Comments Off on LinkNYC Kiosks Have Started Airing World Cup Games – TV Ads And All

Cannes-terview: Why Nespresso Prefers Unfiltered Conversations

What does espresso have to do with running clubs? More than you’d think. Turns out, people who run at 6 am need something to get them out the door, and Nespresso wants to be that thing. But rather than building its own run clubs, Nespresso has been looking to embed itself in communities where coffee […] The post Cannes-terview: Why Nespresso Prefers Unfiltered Conversations appeared first on AdExchanger.

By |July 9th, 2026|Categories: News|Comments Off on Cannes-terview: Why Nespresso Prefers Unfiltered Conversations

Intuit’s Shape-Shifting Media; OpenAI Studies Abroad

Intuitive Change 2026 has been an eventful year for Intuit’s media business on multiple fronts. In April, the company announced plans to shut down SMB MediaLabs, its ad network for small and local businesses. The idea behind SMB MediaLabs, which launched in 2023, was to retarget QuickBooks customers around the web. Then, just last month, […] The post Intuit’s Shape-Shifting Media; OpenAI Studies Abroad appeared first on AdExchanger.

By |July 9th, 2026|Categories: News|Comments Off on Intuit’s Shape-Shifting Media; OpenAI Studies Abroad

Disney Teases NFL Collaboration with Fanatics Fest Campaign

Disney has launched a teaser campaign for a collaboration with the NFL and Champion, leading up to the Disney Fan Draft event at Fanatics Fest in New York City. The campaign features NFL Commissioner Roger Goodell receiving a surprise video call from Mickey Mouse, hinting at the collaboration withou...

By |July 9th, 2026|Categories: News|Comments Off on Disney Teases NFL Collaboration with Fanatics Fest Campaign

The IAB Wants To Get Ad Tech Speaking The Same Language About Digital Video

Ask five people in ad tech to define "CTV" – or any other streaming-related three-letter acronym – and you'll get five different answers. The IAB wants to fix that. The post The IAB Wants To Get Ad Tech Speaking The Same Language About Digital Video appeared first on AdExchanger.

By |July 9th, 2026|Categories: News|Comments Off on The IAB Wants To Get Ad Tech Speaking The Same Language About Digital Video
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