Analysis of online ad data shows parties and affiliated groups spent more than $39m for political ads across Facebook, YouTube and Google search since 28 March Polls tracker; Election guide; Interactive seat explorer Party policies; Micro parties explained; Full election coverage Listen to the latest episode of our new narrative podcast series: Gina Get our afternoon election email, free app or daily news podcast Labor splurged more than $11m across Google and Meta platforms to win votes, far surpassing its opponents – including billionaire Clive Palmer – and outstripping political foes in key seats in the lead-up to polling day.[...]

acquisition brings 24 static bulletins and 25 digital bulletins into the Adams portfolio—further solidifying the company’s momentum during a period of rapid growth The post Adams Expands Again with Acquisition of Times Shamrock first appeared on OOH TODAY.

Be the first to congratulate these OOH movers! The post OOH Moves Today – 40 Moves This Week! first appeared on OOH TODAY.

Robertson and Scheller will provide a guide to sustainability in (D)OOH, exploring the environmental impact of media and revealing why the (D)OOH channel is greener than many people The post Robertson & Scheller Take On Sustainability in Mexico City first appeared on OOH TODAY.

Advertising can be quite useful sometimes. Advertisers have realised that there are parts of the body that (may) require assistance and some are approaching the matter with realism and even wit. Maybe it’s the Dove effect. As Emma Hall wrote: Women don’t need a delicate approach to the often indelicate bodily trials that life puts … The post MAA Ad of the Week: Wilkinson Sword Intuition from Pablo first appeared on More About Advertising.

MAA has more than 40,000 visits a month – from the obvious centres London, NYC and the West Coast to everywhere in Europe; India , China, Australia and as far as the Sudan and Iran. It’s reasonable to suppose that we provide something useful. Even diverting. One of our key sources of revenue, along with … The post What you get from MAA – and how you can contribute first appeared on More About Advertising.

will be responsible for leading OAAA’s revenue strategy, focusing on expanding membership, strengthening partnerships, and identifying new opportunities to deliver measurable value to both The post Greg Ald Joins OAAA as SVP first appeared on OOH TODAY.

with expanded free placements, new creative tools, and a lower cost of entry for paid campaigns, LinkNYC becomes a true equalizer in the OOH space. The post Intersection Launches LinkNYC Self-Service Portal first appeared on OOH TODAY.

Revenue grew 18% year-over-year.

Rachel Maddow and Abby Phillip led the demo for their respective networks.