Billboard Lighting for Fall | Ads for Shorter Days and Longer Nights
Billboard Lighting for Fall: Designing Ads for Shorter Days and Longer Nights As summer fades into fall, daylight hours grow shorter and evenings arrive earlier. For outdoor advertisers, this shift in visibility presents both challenges and opportunities. A billboard that looks vibrant at noon can lose its impact by early evening if lighting isn’t properly […]
OOH Classifieds Today —Real Estate Manager
...new opportunity for a Real Estate Manager to join our growing team and help secure premium sites for outdoor advertising in Central Florida, based in Lakeland/Ocala The post OOH Classifieds Today —Real Estate Manager first appeared on OOH TODAY.
NewsTak Drives Political Awareness in Bihar with High-Impact Auto Hood Branding
NewsTak, a digital-first news platform, has rolled out a large-scale auto hood branding campaign across...
DMEXCO 2025: Generative AI is defining a new era of marketing
From keynotes to client stories, DMEXCO 2025 highlighted how generative AI is reshaping marketing through zero UI and enhanced personalization.
Lab Weekly — 10/03/2025
Lab Weekly — 10/03/2025 Social media enters AI Deepfake era; Plus, the latest news about Amazon and Google’s smart home events, and more must-know news and stats Want this newsletter in your inbox every week? Sign up for our mailing list here Sora and Vibes: AI Video Officially Enters Its Social Era Here are some implications and opportunities for brands and marketers to consider. In case you missed it… Three Major Retail Trends of 2025 From the expanding definition of value-driven shoppers, to the rise of channel-less retail experiences, here are some of the latest retail trends that brands should know Meta Connect 2025 Recap: Zuckerberg Goes All-In[...]
Dun & Bradstreet Faces $5.7M FTC Penalty for Violating Compliance Order and Misleading Small Businesses
On September 30, the Federal Trade Commission (FTC) announced a $5.7 million settlement with Dun & Bradstreet, resolving allegations that the global provider of business-decisioning data and analytics, violated a prior 2022 FTC order by deceptively marketing its business credit services. FTC Targets Deceptive Business Credit Marketing Practices At the heart of the FTC’s allegations...
Here Are the Cable News Ratings for September 2025
MSNBC was the only network that saw declines during both dayparts for the month.
Scott Spencer’s New Startup Wants To Help Users Monetize Their Online Advertising Data
What happens when an ad tech developer partners with a cybersecurity expert to start a new company? You end up with a consumer product that is both a privacy software service and a programmatic advertising ID. Meet Rewarded Interest, a company launched last year by Scott Spencer and Thede Loder. Spencer was a long-time Google […] The post Scott Spencer’s New Startup Wants To Help Users Monetize Their Online Advertising Data appeared first on AdExchanger.
Sprout Social: How brands can amplify social media’s TV fandoms
by Layla Revis, vice president of brand, content and social at Sprout Social Whether it’s an X thread debating Severance theories or an inescapable Love Island clip on TikTok, it’s hard to separate TV shows from their social media discourse. Social media has reshaped the way people watch TV, Our recent research reveals that 36% … The post Sprout Social: How brands can amplify social media’s TV fandoms first appeared on More About Advertising.
Week in Review: UK Junk Food Ad Restrictions Come Into Effect, MFE Enters Impresa Talks, and Forrester Predicts 15 Percent Fall in Agency Jobs Next Year
In this week's Week in Review: the UK ad industry starts implementing new restrictions on junk food ads, MFE enters talks to buy a stake in Impresa, and Forrester forecasts big upheaval in the agency world next year. Top Stories Junk Food Ad Restrictions Come into Force in the UK Restrictions on ads which show Read More
