FIFA has forced stadiums to rebrand if the names on the doors are not paying for official World Cup sponsorship. Even the brand names on the seats you sit on and the condiments on your chips have been taped over if they haven’t added to FIFA’s coffers. Gillette turned to social media after being silenced …
The post Gillette, Levi’s and Heinz: the FIFA cover-up is the campaign first appeared on More About Advertising.
