Week of May 25 Morning News Ratings: Today Sees Demo Growth Post-Holiday
All three morning programs recorded week-to-week declines in total viewers.
Samsung TV Plus Partners With Dhar Mann Studios to Premiere Its First Original Series
The tie-up underscores how creators can help FAST platforms break into the world of original programming.
Roblox Opens Up Advertising To Kids Under 13
Roblox is finally letting brands advertise to the under-13 crowd for the first time – but very cautiously. After years of not showing ads to users under the age of 13, Roblox said in April that it would make this audience pool available to advertisers for the first time. And, on Thursday, it named youth-focused ad […] The post Roblox Opens Up Advertising To Kids Under 13 appeared first on AdExchanger.
Are we there yet? signs on highways / Arrivés à la même idée…
THE ORIGINAL? Drumstick Classic ice cream – 01/2026 Click on the image to enlarge Source : Best ads on TV Agency : Sick Dog Wolfman (Australia) LESS ORIGINAL Mc Donald’s Restaurants – 05/2026 Click on the image to enlarge Source : Creapills Agency : Akcelo (Australia)
Pep talk: is AI advertising beating the real thing?
Thanks to AI, the internet is flooded with fan-made content, and that includes advertising imposters. Currently a fake Pepsi ad and an LA mayor campaign are both benefiting from the viral impact of clever user-generated concepts. Thousands were fooled and (crucially) charmed by a 20-second Pepsi spot. It features familiar advertising tropes – a rousing … The post Pep talk: is AI advertising beating the real thing? first appeared on More About Advertising.
WOO president Goddard outlines Out of Home industry in rude health – but with more to do
World Out of Home Organization delegates are gathered in London this week for its Annual Congress and President Tom Goddard (below) welcomed them with the news that global OOH revenues had climbed to US$54bl, 15% higher than 2024. The WOO figures include 85 separate geographical territories accounting for 95% of global GDP. The APAC region … The post WOO president Goddard outlines Out of Home industry in rude health – but with more to do first appeared on More About Advertising.
Pitch-prone Coca-Cola reviews business still at WPP
Winning all of Coca-Cola’s agency marketing business was one of the few good things to happen to WPP during the end of CEO Mark Read’s reign – but what a business it is to mind. WPP started off winning everything but them lost North America media to Publicis, probably the most profitable part. Now Coke, … The post Pitch-prone Coca-Cola reviews business still at WPP first appeared on More About Advertising.
Foreign Fans Are Skipping the World Cup. Sponsors Aren’t Worried.
More international travelers than expected are staying home to watch the tournament—putting sponsorship value in question
From Muppets to Miracles: How Fox Sports Is Hyping the World Cup
Fox Sports is leaving no stone unturned as it hypes up its coverage ahead of the World Cup.
EXCLUSIVE: Criteo Cuts ChatGPT Ad Minimums, Offers Incentives to Woo Retailer Brands
The ad tech firm has lowered campaign minimums from $50,000 to $10,000 and is providing media-match deals as competition for ChatGPT ad dollars intensifies.
