Leading biscuit brand McVitie’s and the London based creative agency To Boldly Go have won Ocean Outdoor’s inaugural Digital Creative Competition Grand Prix. The Grand Prix was selected by an independent jury from a shortlist of 11 agencies and brands who secured Gold prizes from a pool of over 360 entries in this year’s annual [...]
the first of our Q and A, where readers like you send in their HR or people-related questions to me to be answered. As you’ll see, anonymity will be maintained, The post Ask Janea —HR in Out of Home first appeared on OOH TODAY.
CES, Stretchable Screens, Super Bowl Stats, Retail Priorities & 2025 Trends—read the latest headlines that should be on your radar. The post OOH News You Oughta Know Today first appeared on OOH TODAY.
The ECN network adds another 870 programmatic screens to VIOOH inventory with office buildings, in business districts within major cities ...across the UK, France and Germany. The post VIOOH Expands To ECN Office Network first appeared on OOH TODAY.
As we approach 2025, the landscape of content creation trends is set to undergo remarkable changes. Driven by advancements in technology and shifting audience priorities, content creators will need to adapt to stay relevant. From embracing AI-driven personalization to focusing on sustainability and authenticity, the key trends shaping the future of content creation. Maricia, founder [...]
Selling great products isn’t enough to guarantee customer loyalty. Your products could be fantastic, but if your service isn’t, your customers might not return. A Salesforce survey showed that 88% of customers said that good customer service would make them buy again, so achieving customer service excellence should be a key part of your brand [...]
Nexstar Media Group, Inc. and NBCUniversal have reached a comprehensive multi-year agreement to renew NBC Television Network affiliations in 33 markets across the country, including 29 stations owned by Nexstar, three owned by Mission Broadcasting, Inc., and one owned by White Knight Broadcasting, Inc. Together, the 33 stations reach more than 14 million U.S. television...
ASA acts on poster campaign by Wahed, urging people to join a ‘money revolution’, after receiving 75 complaints The UK’s advertising watchdog has banned a campaign by an online investment company predominantly targeting Muslims that featured images of euros and US dollars and the words “The United States of America” in flames alongside a call [...]
Disney’s CES show included updates on contextual ads and global targeting.
Disney is giving advertisers tiers of joy thanks to its latest ad-supported streaming numbers. Today, at its 5th annual Tech and Data Showcase at CES, the company's president of global advertising, Rita Ferro, announced that the company reached an estimated 157 million monthly active users globally, including 112 million domestically, on average per month over...
