LGBTQ+ streamer Revry blasts The Trade Desk, alleging ‘unjust practices’
Revry’s dispute with The Trade Desk over data, policy and ad tech points to potential hardships for minority media.
WAVE in Louisville Announces Replacements for Retiring Anchor
WAVE News in Louisville, Kentucky has announced some anchor changes after the retirement of longtime Louisville news anchor and WAVE Troubleshooter John Boel (pictured center). Boel announced his retirement in August after 40 years in journalism. Beginning March 3, Brian Shlonsky (pictured left) will co-anchor the NBC affiliate's 5 and 6 p.m. newscast with Maira...
FCC Plans to Investigate Comcast Over DEI
Federal Communications Chair Brendan Carr has let Comcast know in writing that the agency will investigate the company's DEI practices. Since Comcast is the parent company of NBCUniversal Local and Telemundo, the impact could reach local stations across the US. "We have received an inquiry from the Federal Communications Commission and will be cooperating with...
Half of Americans Have Felt Stereotyped by Targeted Ads, Study Finds
Nearly half of all North American consumers feel that they've been targeted by an ad that offensively stereotypes them, according to new research from contextual advertising firm GumGum, shared exclusively with ADWEEK. The findings highlight growing frustration with identity-based advertising and its reliance on personal data, (GumGum, as a contextual ad provider, obviously has some...
Paramount+’s The Lodge Returns To Immerse Fans Into Popular TV Shows
Get ready to immerse yourself into your favorite Paramount+ series once again. The streaming service is bringing The Lodge back for a third year after reaching thousands of fans nationally over the past two years. The Lodge will give fans the chance to experience an elevated cabin setting that "evokes the warmth of home and...
Buster Kantrow – EVP of Business Development, Lamar Advertising
In Episode 2 of this season’s Digital and Dirt podcast, Buster Kantrow, Lamar’s Executive Vice President of Business Development, joins Ian to discuss Lamar’s ongoing investments in digital billboards and the evolution of the Digital Out of Home industry. Buster also shares his passion for sports and details the fascinating career journey that took him [...]
Why human emotion was a star player in this year’s Super Bowl ads
By tapping into viewers’ feelings, brands can harness the power of Super Bowl ads on the biggest night of the year.
How CeraVe got influencers to launch its hair care line—and why it opted for “SNL” over the Super Bowl
CeraVe chose not to run an ad during the Super Bowl this year but capitalized on speculation about its potential return with a timely influencer push.
Armando Turco Returns to Agencyland as President of Mojo Supermarket
Longtime agency veteran Armando Turco is returning to the business as president of independent agency Mojo Supermarket. Turco spent two-and-a-half years at dairy alternative brand Oatly, before leaving last July for what he called "Me Time" on LinkedIn. Prior to Oatly, Turco was with Vox Media for more than five years, ascending to vice president...
Humane Society Unveils New Name, New Logo—and an Ad Starring Animal Puppets
The Peter Gabriel song "Solsbury Hill"--written just after the vocalist departed the prog-rock band Genesis--has been a radio mainstay since its 1977 release. Its galloping 7/4 time and catchy guitar riff have blessed it with eternal pop life, casting it in countless movies and TV shows. And for those who've somehow never heard the tune,...