Camera Rolls exposed on street posters / À tour de roll…

THE ORIGINAL? Chester Zoo « Camera rolls » – 2024 Click on the image to enlarge Source : Meanwhile Agency : Meanwhile, Manchester (UK) LESS ORIGINAL Mc Donald’s « Camera rolls » – 2026 Click on the image to enlarge Source : The Drum, Creative Review Agency : Leo Burnett London (UK)

By |2026-03-06T06:37:58-08:00March 6th, 2026|News|Comments Off on Camera Rolls exposed on street posters / À tour de roll…

The world of OOH advertising meets crime, corruption, and a whole lot of checks—and not the kind you want to cash.

...court case involves a legal dispute between Verde Outdoor Media and several defendants, including Jed Renfroe, Christa Renfroe Hurley, and JR Media Co. ... The post The world of OOH advertising meets crime, corruption, and a whole lot of checks—and not the kind you want to cash. first appeared on OOH TODAY.

By |2026-03-06T02:59:13-08:00March 6th, 2026|News|Comments Off on The world of OOH advertising meets crime, corruption, and a whole lot of checks—and not the kind you want to cash.

MAA Ad of the Week: Axe from Lola Madrid

There should be nothing too complicated about Unilever’s Axe: spray it on and attractive women will fall at your feet. (It’s still called Lynx in the UK, so that’s a bit complicated but never mind) BBH began it with some weirdly beautiful ads that stuck to its ancient caveman theme nevertheless. But then the client, [...]

By |2026-03-06T01:32:46-08:00March 6th, 2026|News|Comments Off on MAA Ad of the Week: Axe from Lola Madrid

Will The Trade Desk Right-Size Its Margins?

Fees, fees, fees. The Trade Desk is facing market pressure in all directions: from rival DSPs offering lower fee structures, SSPs and agencies clashing over its OpenPath product and bearish investors disappointed with growth. Guest Sarah Caputo, founder of consultancy Fraction Method, tells us why The Trade Desk should reduce its margin and make its [...]

By |2026-03-05T13:18:08-08:00March 5th, 2026|News|Comments Off on Will The Trade Desk Right-Size Its Margins?

Lobbyists send legal threats to councils over anti-wood burner campaigns

At least eight councils receive legal threats alleging flyers criticising wood burners are in breach of advertising codes Lobbyists for the UK wood-burning stove industry have threatened councils with legal action over public information campaigns warning of the harms of air pollution. At least eight councils have received legal threats, according to research by the [...]

By |2026-03-05T08:32:35-08:00March 5th, 2026|News|Comments Off on Lobbyists send legal threats to councils over anti-wood burner campaigns

AI is Reducing Costs at ITV as Studios Business Offsets Ad Declines

Over the last two years, ITV has been working to embed AI across its production workflows, the UK broadcaster said on its full-year earnings call this morning, in order to help reduce production costs at ITV Studios. Total Studios costs fell by 5 percent YoY in 2025, with content costs and non-content costs down by [...]

By |2026-03-05T06:35:08-08:00March 5th, 2026|News|Comments Off on AI is Reducing Costs at ITV as Studios Business Offsets Ad Declines
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