The Best Reflection I Saw Today
Alik Khjarian - Stop Striving, Start Resonating The post The Best Reflection I Saw Today first appeared on OOH TODAY.
7 Things That Hit This Week: Walmart’s Blockbuster M&A, Pacvue Goes Offsite, and ChatGPT Ads Grow
Plus, when AI investment is an ‘absolute wasteful disaster.’
MAA Ad of the Week: Axe from Lola Madrid
Here’s something that has absolutely nothing to do with AI or Cannes Lions (unless it wins one) Lola Madrid on the trail of the next cheap laugh for Axe/Lynx. This time it’s a birth that goes well (for some anyway.) What more is there to say – it’s something that makes you feel momentarily good [...]
Cannes Lions 2026 Gallery Day 4: Up and Away
Bringing the same energy to the last day of Cannes Lions as the first.
The LiveRamp Exit Ramp; Hydration Break Hate Has FIFA Sweating
Since Publicis Groupe is acquiring LiveRamp, many brands will likely find themselves in the market for a new independent vendor for audience and identity data. Plus: FIFA’s controversial ad-filled hydration breaks twice per every World Cup game. The post The LiveRamp Exit Ramp; Hydration Break Hate Has FIFA Sweating appeared first on AdExchanger.
Craft Brews & Campaign Views: Week of June 26th
Olarin Panimo, Freddy's, Ricola, and more
Creating Campaigns That Become Cultural Moments
This post was created in partnership with Adobe Capitalizing on cultural moments is a tried-and-true marketing strategy, but is it possible for brands to create their own moments? During an […]
Relevance Can Never Be Scripted in Marketing
This post was created in partnership with EightPM Key takeaways Brands face intense pressure to keep up with fast-moving cultural trends, but this agility is inherently difficult to plan or […]
2 Industry Legends Predict How AI Will Impact the Agency Business
This post was created in partnership with Dstillery The media environment has never been a static one. Yet with every jolt—such as the emergence of the Internet and social media—advertising […]
The Future of Healthcare Marketing
This post was created in partnership with Doceree Key takeaways Annual plans, quarterly campaign cycles, and omnichannel strategies make keeping up with the dynamic pace of provider and patient journeys […]