Week of Sept 7 Cable News Ratings: Viewership Drops for Everyone
The networks did not see a post-Labor Day holiday bump.
Breathtaking similarity / Dis moi laquelle est la poubelle?
THE ORIGINAL? FATH Fundacion Argentina de trasplante – 2017 « Stop wasting life » Click on the image to enlarge Source : Adsspot, AdForum Agency : DDB Buenos Aires (Argentina) LESS ORIGINAL Amarlab Healthcare – 2026 « When you care, your lungs thank you » Click on the image to enlarge Source : Adsoftheworld Agency : Ooroh, [...]
Week in Charts: OpenAI’s Response to Bypassing NYT Paywall, BBC News’ Prevalence on Social Media, and Netflix’s Short-Form Push
In this week's Week in Charts, OpenAI's response to bypassing NYT paywall, BBC News' prevalence on social media, and Netflix's short-form push. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week Number of the Week Charts of the Week BBC is [...]
The Industry Needs More Strategic Thinkers, but It’s Not Incentivising Their Development
You'll often hear it said, in discussions about AI's impact on marketers' day-to-day work lives, that by handling repetitive and menial tasks, AI frees up more time for strategic thinking. Indeed, a new report from advertiser trade group the WFA and marketing advisory Mediasense found that strategic thinking skills — such as setting direction, prioritising [...]
The Mediterranean Way, at Scale: Cava’s Growth Story
Nitya Madhavan explains how the fast-growing restaurant brand is scaling its national footprint without losing trust with consumers.
Week of Sept 7 Evening News Ratings: CBS Grows in the Demo
WNT regained its No. 1 status in the Adults 25-54 demo.
Performance CTV Is All The Rage, But The Mid-Funnel Still Matters
Jenny Wall is a veteran of the TV and CTV industry, but tends to specialize in what she calls “disruptive” companies. The post Performance CTV Is All The Rage, But The Mid-Funnel Still Matters appeared first on AdExchanger.
There’s More To The Fall Sports Audience Than Football Fandom
On a Tuesday in early September, I found myself bouncing between the NFL, the US Open quarterfinals and Women’s College Volleyball, with a baseball game or two in the mix. Oh, and the FIBA Women’s World Cup had already finished for the day. Multiply that by every American with a remote and a phone, and [...]
TV Measurement Companies Comscore, iSpot, and VideoAmp Get New Vote of Confidence
US Joint Industry Committee re-certifies Comscore, iSpot, and VideoAmp for 2026-2028.
Kendall Jenner Plays Every Character to Launch Beats’ Most Personal Headphones
Kendall Jenner plays every character in Beats' launch campaign for Beats 360, the brand's new customizable headphones.