The Philadelphia Eagles' rout of the Kansas City Chiefs in Super Bowl LIX brought in big numbers for Fox with 127.7 million total viewers tuning in. Ahead of the Big Game, Fox News' Bret Baier scored an interview with President Donald Trump that attracted over 11 million viewers. According to Nielsen Media Research, 11.159 million...

If you walked into a museum, you could probably identify a number of artworks from across the room. You don't need to be an expert to spot a Picasso. In the same way, even if you're not a car aficionado, I bet you'd recognize the Volkswagen "Think Small" advertisement. I'd argue it's the most well-known...

Tom Brady's creative studio Shadow Lion has hired Philip Sicklinger as its first executive creative director (ECD). Sicklinger has held senior creative roles at several U.S. agencies, most recently as ECD at BBDO New York for five years. Before that, he had tenures as vp group creative director at MullenLowe and creative director at BBH...

This is TVNewser's basic cable network ranker and cable news report for the week of Feb. 3, 2025. The three cable news networks all saw week-to-week declines in total viewers and the Adults 25-54 to start February. CNN suffered the steepest drop, with double-digit declines across the board during prime time and total day. Compared...

Todd Kunz is leaving Idaho Falls, Idaho ABC, CBS and Fox station KIFI. Kunz said his contract wasn't being renewed after 25 years. He joined the station in 1996 and worked there until 2004, when he moved to KVOA in Tucson, Arizona for three years. He came back to the CBS and Fox affiliate in...

IPG (Interpublic) has announced its Q4 and full year 2024 figures and they aren’t the car crash some were expecting. IPG is planning to merge with rival Omnicom some time this year in a mooted £13bn deal. In Q4: * Total revenue, including billable expenses, was $2.9 billion * Revenue before billable expenses (“net revenue”) [...]

As we predicted last week (forgive the smug note) another big bank is reviewing, this time Nat West which is reviewing creative and media out of T&Pm and IPG’s Initiative respectively. Nat West says: “We can confirm we are reviewing our agency roster to ensure we are working with the agencies best suited to our [...]

This is a cute idea for Valentine’s Day from sustainable clothing brand Reformation. Comedy actor Pete Davidson oozes charm as the global retailer’s “Official boyfriend,” doing everything right as he lounges on the changing room sofa – doling out the heartfelt compliments in between fetching the coffee and snacks. Davidson is known for a string [...]

Currys and agency AMV BBDO have livened up the airwaves with a pretty traditional but snappy campaign of 30-second comic vignettes. This time round ‘Beyond Techspectations’ features its trade-ins, a good idea as inflation in the UK picks up thanks to energy prices and the ministrations of chancellor Rachel Reeves, with Trump tariffs still to [...]