The Out of Home (OOH) industry has announced a net media revenue increase of 19.36% for Q2 2025. The continued double-digit growth of Out of Home demonstrates ... The post Australian OOH Revs Up 19.36% first appeared on OOH TODAY.
Reading Time: 3 minutes Fashion has always thrived on visuals and innovation, and CTV has quickly become the medium that allows the industry to unleash its full creative potential. We’re witnessing a shift in how fashion brands are reaching and engaging audiences, with CTV emerging as the channel of choice for high-impact storytelling and measurable [...]
The Biggest Travel Trends of 2025 https://medium.com/media/3a250e1ad38ed13c626ae14e516c49b6/href Welcome back to another episode of Floor 9. For this episode, host Tom Trudeau chatted with Adam Simon and Richard Yao from the Lab’s strategy team about our latest insights on travel. Together, they discussed some of the biggest trends in the travel and hospitality industry in 2025, including [...]
WWE SummerSlam will be held over two days at MetLife Stadium.
Co-produced by Nue and The Masked Man Show, Summer Bash is a brand-backed fan event merging podcasting, hip-hop, and wrestling culture ahead of WWE’s SummerSlam weekend.
TL;DR: Out-of-home ads help promote safe driving by reaching people during real-world driving moments. Behavior change is more effective when messages are timely, visible, and part of daily routines. Strategic placements, like near high-risk areas or nightlife spots, make safe driving ads more impactful. AllOver Media provides unique formats like gas pumps and truckside ads [...]
The bad blood between renowned media advisor Michael Kassan and United Talent Agency has come to a close.
Investors rewarded Meta on Wednesday for reporting stronger-than-expected Q2 earnings, driven by robust ad revenue growth and promising user engagement metrics. The company’s stock rose more than 11% in after-hours trading. The following morning, investors rewarded Comcast for losing fewer broadband and video subscribers than expected in Q2, with a roughly 5% bump in share [...]
Julie Flynn has worked as assistant news director at WKYC since September 2023.
Barb, the UK TV measurement body, has started measuring TV viewing of select YouTube channels. From today, the joint industry committee (JIC) will report viewing figures for 200 channels on the video sharing service, as part of its regular audience reporting. Barb says this development makes it the first JIC in the world to measure [...]
