Mikkelsen pours a traditional AKQA cocktail

WPP’s AKQA has been in the news recently with founder Ajaz Ahmed and numerous top execs off to set up rival Studio.One and its brief marriage to another WPP agency Grey sundered as Grey is shuffled off to Ogilvy. We don’t know if Ahmed and co. were behind this one for Campari from AKQA although, [...]

By |2025-05-21T04:06:15-07:00May 21st, 2025|News|Comments Off on Mikkelsen pours a traditional AKQA cocktail

Pepsi, Coke and Snickers: are big advertisers losing the plot?

Soon la crème of the creative world (adland version) will be gathering for the Cannes Lions, including (if recent years are any guide) lots of big brand clients. Those brave enough to risk not getting back into the US anyway. It’s good that clients are interested in creativity (as well as a few days in [...]

By |2025-05-21T04:06:14-07:00May 21st, 2025|News|Comments Off on Pepsi, Coke and Snickers: are big advertisers losing the plot?

The Canadian Out-of-Home Awards 2025 Winners

While we focus on the Canadian market, we’re part of a much larger community, and it’s through recognizing each other’s contributions that we all move forward The post The Canadian Out-of-Home Awards 2025 Winners first appeared on OOH TODAY.

By |2025-05-21T04:06:13-07:00May 21st, 2025|News|Comments Off on The Canadian Out-of-Home Awards 2025 Winners

Bauer Media Outdoor Chief Joins Speakers at WOO Mexico City

"WOO in Mexico City will be bigger and better than ever with more for delegates in terms of speakers and presentations and far more opportunities to interact with both speakers and other delegates via The post Bauer Media Outdoor Chief Joins Speakers at WOO Mexico City first appeared on OOH TODAY.

By |2025-05-21T04:06:11-07:00May 21st, 2025|News|Comments Off on Bauer Media Outdoor Chief Joins Speakers at WOO Mexico City

MAGNA Media Trials and GSTV Reveal the Impact of Video On-the-Go

“The Power of Video Everywhere”—a new research study that highlights how reaching consumers off the couch and outside the home can significantly influence The post MAGNA Media Trials and GSTV Reveal the Impact of Video On-the-Go first appeared on OOH TODAY.

By |2025-05-21T04:06:10-07:00May 21st, 2025|News|Comments Off on MAGNA Media Trials and GSTV Reveal the Impact of Video On-the-Go

TNT Sports and Its Talent Follow the Inside the NBA Playbook Into the Future

TNT Sports follows Inside the NBA playbook into future coverage as stars like Adam Lefkoe, Lauren Jbara, and Jimmy Rollins stay.

By |2025-05-21T04:06:09-07:00May 21st, 2025|News|Comments Off on TNT Sports and Its Talent Follow the Inside the NBA Playbook Into the Future

Topsort Drops 3 New AI-Powered Ad Products to Simplify Retail Media Buying

Topsort, a four-year-old advertising tech startup, announced three new ad products today aimed at simplifying retail media ad buying. The products include a sponsored listing-focused ad exchange called Toppie, a […]

By |2025-05-21T04:06:07-07:00May 21st, 2025|News|Comments Off on Topsort Drops 3 New AI-Powered Ad Products to Simplify Retail Media Buying
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