Doug Jensen – Head of Business Development, Ekimetrics

Send us a text In Episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Doug Jensen, current Head of Business Development at Ekimetrics, a leader in data science and AI-powered solutions, and former SVP of Global Data & Analytics at Estée Lauder, to discuss Marketing Mix Modeling, or MMM, in the beauty industry. [...]

By |2025-08-15T14:03:18-07:00August 15th, 2025|News|Comments Off on Doug Jensen – Head of Business Development, Ekimetrics

Streaming Ratings, Week of July 14: Netflix’s Untamed Lands in the No. 1 Spot

The crime drama series managed to rack up over 2 billion minutes despite debuting Thursday, July 17.

By |2025-08-15T12:35:46-07:00August 15th, 2025|News|Comments Off on Streaming Ratings, Week of July 14: Netflix’s Untamed Lands in the No. 1 Spot

When The Trade Desk Dips, Ad Tech Drops

Investors use The Trade Desk as a proxy for the health of the entire open web advertising ecosystem, which means TTD’s recent run of concerning earnings is devaluing the entire ad tech sector. Doubts about how TTD is competing with walled gardens like Amazon, along with slower overall revenue growth, have led some investors to [...]

By |2025-08-15T10:19:39-07:00August 15th, 2025|News|Comments Off on When The Trade Desk Dips, Ad Tech Drops

Stream Companies Named Best Performance Marketing Company in 2025 MarTech Breakthrough Awards

Stream Companies is proud to announce that we have been recognized as the Best Performance Marketing Company in the 2025 MarTech Breakthrough Awards. The post Stream Companies Named Best Performance Marketing Company in 2025 MarTech Breakthrough Awards appeared first on Stream Companies.

By |2025-08-15T09:23:43-07:00August 15th, 2025|News|Comments Off on Stream Companies Named Best Performance Marketing Company in 2025 MarTech Breakthrough Awards

How to Write SEO Titles: Simple Steps for Success

SEO titles decide who clicks and who keeps scrolling. But surprisingly, only 36% of small businesses even have a structured SEO strategy in place. Most people think nailing a title is... The post How to Write SEO Titles: Simple Steps for Success appeared first on PGN Agency.

By |2025-08-15T08:24:45-07:00August 15th, 2025|News|Comments Off on How to Write SEO Titles: Simple Steps for Success

Hinge Serves Up More Cute Couples, Even as Dating Apps Get Dumped

Dating apps have been part of singles’ lives since Match.com debuted 30 years ago. But even though today, swiping left and right is as routine a part of dating as […]

By |2025-08-15T06:14:31-07:00August 15th, 2025|News|Comments Off on Hinge Serves Up More Cute Couples, Even as Dating Apps Get Dumped

Meet the Retail Media Adtech Players Vying for Criteo’s Business

Criteo works with more than 200 companies to build retail media businesses on top of ecommerce sites and across the web. That scale has made it a giant in the […]

By |2025-08-15T03:43:48-07:00August 15th, 2025|News|Comments Off on Meet the Retail Media Adtech Players Vying for Criteo’s Business
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