In this week's Week in Review: the BBC and Channel 4 discuss a streaming deal, MFE combines the streaming technology from its European broadcasters, and IAB Tech Lab proposes a new way to classify video inventory. Top Stories BBC and Channel 4 Discuss Streaming Tie-Up It's over fifteen years since Project Kangaroo, a proposed streaming [...]

A new film is the latest from the company’s “Keep Thinking” campaign

CNN CEO Mark Thompson is reportedly unsure of what to expect.

Commerce Media Meetup aims to support a growing pool of industry talent in retail hubs.

Fox News was the most-watched cable news network during Independence Day celebrations.

A year ago, agentic advertising was mostly theoretical. AdExchanger Managing Editor Allison Schiff sat down with Vlad Stesin, CEO and Co-Founder of Optable, to talk about what’s actually changed — and which companies are doing real work rather than chasing the buzzword. Stesin breaks down why workflow automation is the unglamorous but essential starting point [...]

What does it take to sell “media quality” in 2026 when AI is generating the content and helping place the ads? That’s a question that Lidiane Jones, the newly appointed CEO of Integral Ad Science, will have to grapple with as she takes over from Lisa Utzschneider, who, it was announced earlier this week, is [...]

Conagra Brands, parent company to a portfolio of more than 100 consumer packaged goods brands, selected WPP-owned Barrows as its new commerce marketing agency of record following a competitive review. […]

The Publicis Media agency held onto the CPG giant in the US after WPP picked up the European business last fall.

Elsewhere, commerce media execs aim to solve an educational and networking gap in the industry.