Publisher Problems, DSP Solutions; Who’s Tagging Out?

Pub Crawl In ad tech, everything is becoming, well, everything. Viant has released a publisher data feed and dashboard-style product called Viant Publisher Solutions or VPS for short, because why not. The tool provides feedback from the DSP perspective on inventory performance, including match rates, coverage via Viant’s ID graphs, query-per-second allotment and how inventory [...]

By |2026-06-12T01:46:11-07:00June 12th, 2026|News|Comments Off on Publisher Problems, DSP Solutions; Who’s Tagging Out?

OOH Moves Today – 42 Moves This Week!

Talon, AdClub of Toronto, Intersection, Excite OOH, Dentsu, Global, Bauer Media Outdoor, Havas, Adkom, Farmers Insurance, Indeed, Alight Media, Publicis Media, Zero Gravity Marketing, The Ark Media, DOOH.com, Havas Play, Orange Barrel Media, and more--be the first to congratulate these OOH movers! The post OOH Moves Today – 42 Moves This Week! first appeared on [...]

By |2026-06-12T01:06:15-07:00June 12th, 2026|News|Comments Off on OOH Moves Today – 42 Moves This Week!

Accelerating Digital OOH in Latin America — Publimovil Takes $10M Investment

Its collaborative platform Y.O.D.A. (Your Outdoor Digital Assistant) is the largest programmatic OOH buying platform in The post Accelerating Digital OOH in Latin America — Publimovil Takes $10M Investment first appeared on OOH TODAY.

By |2026-06-12T01:06:12-07:00June 12th, 2026|News|Comments Off on Accelerating Digital OOH in Latin America — Publimovil Takes $10M Investment

Silverpush Strikes Gold (Thrice!) at The Drum Awards for Marketing 2026

At Silverpush, we believe the best advertising doesn’t interrupt moments; it becomes part of them. That belief took center stage at The Drum Awards for Marketing 2026, where Silverpush walked away with three gold and one silver as the tech enabler behind four award-winning campaigns across two regions. At the APAC edition, the Bango “Great [...]

By |2026-06-11T23:28:06-07:00June 11th, 2026|News|Comments Off on Silverpush Strikes Gold (Thrice!) at The Drum Awards for Marketing 2026

Episode 110 – BtB x WOO Conference

Visuals: https://getbehindthebillboard.com/episode-110-btb-x-woo-conference In this special episode of Behind the Billboard, we’re coming to you from the World Out of Home Organization’s 2026 Congress in London - or, as the room has it, WOO! Recorded from a makeshift studio inside the Hilton on Park Lane, this episode captures the energy, ideas and occasional chaos of a [...]

By |2026-06-11T23:04:52-07:00June 11th, 2026|News|Comments Off on Episode 110 – BtB x WOO Conference

Father’s Day marketing in 2026: five trends every advertiser needs to know

Father’s Day spending is expected to reach $24 billion in 2026, making it one of the biggest retail moments of the year, according to the National Retail Federation (NRF). While consumers are ready to spend, the way they discover, evaluate, and purchase gifts has changed dramatically. This blog provides a comprehensive guide on Father’s Day [...]

By |2026-06-11T22:25:41-07:00June 11th, 2026|News|Comments Off on Father’s Day marketing in 2026: five trends every advertiser needs to know
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