Fernando Machado Just Let 100 Creators Loose in 50 Chipotle Kitchens
In his first campaign for the burrito chain, Machado is building on its long-running "Behind the Foil" campaign
Google’s Bidding Change Proves Agentic Advertising Has An Agency Problem
Google Ads recently changed how target-based bidding behaves on budget-limited campaigns. The algorithm now bids more aggressively to track closer to whatever target ROAS or CPA you’ve set, regardless of historical performance. Google flagged the change in advance and was transparent about the expected outcome: a campaign with a $10 target CPA that has been [...]
9 to 5
Is it just me...or did the news of National CineMedia's ("NCM") acquisition of Captivate Advertising ("Captivate") fall like a small tree in the forest The post 9 to 5 first appeared on OOH TODAY.
—OOH Classifieds Today
12 OOH Employment Opportunities ... NYC, Dallas, Los Angeles, Green Bay —General Manager; Denver —Local Media Sales Exec; Miami —Ad Sales AE; Southern Illinois —Sales Manager The post —OOH Classifieds Today first appeared on OOH TODAY.
Adgile Named to Inc. 5000 for Second Year
Truck-side advertising leader has grown more than 1,500% since 2021, cementing its position as the largest tech-enabled final-mile delivery media network in the U.S. The post Adgile Named to Inc. 5000 for Second Year first appeared on OOH TODAY.
VIOOH Expands U.S. Programmatic DOOH With Screenverse
VIOOH and Screenverse are expanding programmatic DOOH access across the U.S., connecting advertisers to more than 38,000 digital screens and 7.7 billion monthly impressions across major markets and diverse environments. The post VIOOH Expands U.S. Programmatic DOOH With Screenverse first appeared on OOH TODAY.
Harsh Conditions Expose the Truth About Billboards
Harsh environments reveal what truly matters in digital billboards, from weather protection and simple installation to serviceability, uptime, and long-term total cost of ownership. The post Harsh Conditions Expose the Truth About Billboards first appeared on OOH TODAY.
Something Old, Something New; The Robots Aren’t Always Right
The second wave of retail media platforms are all about winning incremental new dollars. Plus: A peek into Validity’s “State of CRM Data Report 2026.” The post Something Old, Something New; The Robots Aren’t Always Right appeared first on AdExchanger.
Best Wikipedia Page Creation Services for Companies Building Online Authority in 2026
Image source: AI Generated A Wikipedia article can do real work for a company’s reputation, but getting one published isn’t like publishing content on your own website. Wikipedia runs on its own rules, and those rules decide whether your company even qualifies for an article in the first place. The English Wikipedia’s notability guidance looks [...]
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