In this week's Week in Charts, how ESOV moves market share, Amazon's alleged $20 billion in takings from manipulating ad auctions, and influencer-led TV series are on the rise. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week Number of the Week [...]
Japanese tech giant Sony, owner of major TV and film production business Sony Pictures Entertainment, has been noted for its decision to stick to an "arms dealer" role in the streaming wars. While many other players in the TV and film space spun up their own streaming services in order to directly monetise the content [...]
CMO Sarah Lane on committing to transparency, investing in women’s sports, and putting fans first.
Looking beyond the immediate impact to really understand a trend's influence.
If you're looking for an advertising opportunity, now is your chance! The post Discover new locations available for billboard advertising! first appeared on Billboard Media.
Nominations for ADWEEK’s Most Powerful Women in Sports 2027 are now open. As more viewers—and therefore marketing dollars—are drawn to women’s sports, ADWEEK’s annual Most Powerful Women in Sports list […]
Meta is pressuring TikTok and YouTube to adopt restrictive teen-safety protocols it’s being forced to implement, and PR pros say the gambit may just work.
Hershey's teams up with Katseye for major product launch as it aims to reach young consumers.
Recommendations always hit better when they come from someone you trust, rather than a stranger. Which is why creator marketing platform Hummingbirds puts community at the center of its strategy. “You need local people to influence local people,” says Emily Steele, the company’s CEO and co-founder, on this week’s episode of AdExchanger Talks. That sentiment [...]
The brands and leaders seeing what others haven't even imagined yet.
