American Express CMO and 37-Year Vet Elizabeth Rutledge Retires
Financial services giant said it expects to announce a successor in the coming weeks
Financial services giant said it expects to announce a successor in the coming weeks
All three evening newscasts did not post gains in total viewers.
Univision's Wade Davis and former Paramount ads leader John Halley join Clear Channel C-suite
Harry Kargman on the forces reshaping the way brands approach advertising and media buying.
THE ORIGINAL? Mc-Doanld’s / fax-4-kiwiburger – 2023 « The best of ’91 is back. Fax to win a free kiwi buger » Click on the image to enlarge Source : BestAwards, Spikes Asia Festival SILVER Agency : DDB Group Aotearoa (New Zealand) LESS ORIGINAL Columbia ’91 Helvetia Fleece – 2026 « Fax us to get your fleece totally free » Click [...]
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Just Eat Takeaway has unveiled its new global brand platform, 'Stay Just Where You Are', aimed at enhancing the brand's role in moments people cherish and prefer not to leave. This campaign marks a shift in focus from the delivery of goods to the value of time, underscoring how the service allows us...
Many branded entertainment projects go nowhere. Here's what to ask before attempting to create entertainment.
Prime time is coming to the feed. On Thursday, Meta announced a new feature, called Ads Super Burst, that lets advertisers lock in a window of between three and 24 hours on a single day across Facebook and Instagram, such as during the Grammys or opening weekend of the new NBA season. The price and [...]