10 Brands That Won the World Cup, According to Data
Samba reveals which brands captured the most World Cup impressions across English- and Spanish-language viewership.
Yannick Bolloré Says Havas’ Size Is Its Strength: ‘I’m Not Sure Scale Is an Advantage Today’
The CEO chats with ADWEEK about Q2 earnings, North America performance, and the pros of staying midsize
LG Is Bringing Free, Console-Quality Gaming to Its TVs—No Hardware Required
Through a partnership with Phynd, the TV manufacturer aims to expand the gaming market by eliminating nearly every barrier to entry.
After World Cup, Brands Look to LA28 With a New Sports Marketing Game Plan
After the success of the 2026 World Cup—which brought in more than $15 billion in revenue for FIFA and a record 38.9 million average viewers for the final match on […]
THE ENLISTMENT ENGINE: How Propaganda Stopped Asking You to Believe and Started Asking You to Help
You are not the target of modern propaganda. You are the workforce. For a century we trained ourselves to fight propaganda by catching the lie. Fact-check it, label it, debunk it. The record of that strategy is now in: the fact-checkers won almost every argument and lost the decade. They lost because the machine changed [...]
The Fall of Troy, 1911.
Belgian poster for The Fall of Troy, 1911. Directed by Giovanni Pastrone and Luigi Romano Borgnetto with a cast of 800+ actors, this Italian epic is the first known film of Homer’s Iliad. via
Creative Sparks Ignite: Week of July 24th
Progressive, MLS, KAYAK, WPBL, Noom, YZD, Allwyn