The 2025 edition of the Art Directors Club of Europe (ADCE) Best of European Design and Advertising Awards has officially opened the call for entries. The competition hosts all the award-winning work from across Europe and is the only one of its kind. Only works that have already been recognized at a national level are eligible, ensuring that entries represent the finest local creativity [...]
UK broadcasters ITV, Sky, and Channel 4 have today announced plans to launch a joint self-serve advertising marketplace, in a move designed to draw a wider range of advertisers — particularly small and medium-sized businesses — into TV advertising. The three broadcasters say the tool will let SMEs access and purchase addressable inventory to run [...]
Adobe spent twice as much on its Cannes Lions presence this year, its vp of marketing, Stacy Martinet, told ADWEEK.
Misunderstood remits and murky metrics are eroding trust between the C-suite execs.
He succeeds Dana Neves, who recently became a senior managing vice president at Gray.
Fresh from the oven
With the arrival of summer, the spirit of adventure takes over—bringing along rising temperatures, packed...
The partnership provides Amazon with Roku's scale and Roku with Amazon's data
As AI becomes increasingly embedded in the process of optimising ad campaigns, marketers have expressed concerns that their competitors stand to benefit from the success of their campaigns, by using the same platforms that learn from the performance of their ads. For streamr.AI, a startup whose tech allows SMEs to create AI-generated video ads and [...]
Not so long ago the world’s companies, including agencies and ad holding groups, were falling over themselves to boast of their DEI (diversity, equity and inclusion) credentials. Then a nasty orange ogre appeared in the White House and, all of a sudden, they weren’t. DEI champions at the ad holding companies discovered they were surplus [...]
