Episode 113 – Ian Potter

Visuals: https://getbehindthebillboard.com/episode-113-ian-potter Episode #113 features Ian Potter, legendary art director and the man behind the Araldite poster ‘the one with the car stuck on’ which is possibly the greatest billboard of all time. Ian’s 35-year career in the business has seen him work at some of the most prestigious agencies in the world. DDB, FCO, [...]

By |2026-07-18T01:48:09-07:00July 18th, 2026|News|Comments Off on Episode 113 – Ian Potter

An Insider’s Look at How Telemundo Scored Viewership Goals During World Cup

Telemundo has ranked as the No. 1 Spanish-language television network for all 30 match days through the quarterfinals.

By |2026-07-17T17:31:50-07:00July 17th, 2026|News|Comments Off on An Insider’s Look at How Telemundo Scored Viewership Goals During World Cup

Preparation Spreads the Value of the World Cup Across the Entire Sports Marketing World

The soccer tournament showed how being ready leads to success.

By |2026-07-17T17:31:49-07:00July 17th, 2026|News|Comments Off on Preparation Spreads the Value of the World Cup Across the Entire Sports Marketing World

Picking An MMM

Marketers are rediscovering MMM. Google Meridian and Meta Robyn are among the tools gaining attention among marketers. We dive into what it means to tie your MMM solution to a search or social media giant.  The post Picking An MMM appeared first on AdExchanger.

By |2026-07-17T13:06:19-07:00July 17th, 2026|News|Comments Off on Picking An MMM

Week in Review: Netflix Considers a Free Offering, Publicis Makes Content for Machines, and EU Finds YouTube Liable for Some Third-Party Content

In this week's Week in Review: Netflix earnings call short of Wall Street expectations, Publicis plans to ramp up content production for machines, and the CJEU rules against YouTube in content liability case. Top Stories Netflix Misses Wall Street Expectations and Considers Free Content in Q2 Earnings  Netflix reported $12.56 billion in revenues for Q2, [...]

By |2026-07-17T10:33:17-07:00July 17th, 2026|News|Comments Off on Week in Review: Netflix Considers a Free Offering, Publicis Makes Content for Machines, and EU Finds YouTube Liable for Some Third-Party Content

OOH Moves Today – 56 Moves This Week!

Grand Visual, Talon, Evolve OOH, Adams Outdoor, Warner Music Group, Screenverse, Noble People, Cartology - Part of the Woolworths Group, CVS Media Exchange, Orange Barrel Media, News Corp, Wildstone, Quan, and more--be the first to congratulate these OOH movers! The post OOH Moves Today – 56 Moves This Week! first appeared on OOH TODAY.

By |2026-07-17T04:49:53-07:00July 17th, 2026|News|Comments Off on OOH Moves Today – 56 Moves This Week!
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