The world of digital advertising is in a constant state of evolution, and right now, we’re on the brink of another major shift. For years, advertisers have been leveraging artificial intelligence to optimize campaigns, but AI has largely operated with one hand tied behind its back, disconnected from the live, dynamic data of advertising platforms. [...]
Analysis of over 500 prompts on ChatGPT found that Open AI is starting with a conservative approach to ads on its platform
Analysis of over 500 prompts on ChatGPT found that Open AI is starting with a conservative approach to ads on its platform
During his time as a New York financier, Jeffrey Epstein met and did business with dozens of other investors, entrepreneurs, tech founders and members of the elite. Which means it was inevitable that he would intersect with Ad Land at some point. The post Inside The Epstein Files: Tracing His Links To Digital Advertising (So Far) [...]
I’ve been thinking a lot about the RFI issued by US Immigration and Customs Enforcement in late January. ICE asked data providers and tech vendors to share information on how their tools and services could be used to “directly support investigations.” The RFI spelled it out: “The Government is seeking to understand the current state [...]
US agency holding group Omnicom has reported its full year earnings for 2025, its first set of financial results since completing its acquisition of rival agency outfit Interpublic Group. Since it's still very early days, and Omnicom only owned IPG's businesses for the final month of the year, the numbers don't yet give a full [...]
Send a text In this week’s episode of the Digital and Dirt podcast, Ian sits down with Brad Bass, author and head baseball coach at Catholic High School, to discuss modern leadership, building resilient people, and the surprising parallels between coaching and business leadership. Podcast Breakdown 00:00 – 06:00 From Player to Coach 06:01 – [...]
Two former TBWA leaders have left Omnicom to launch JK, an AI-native strategy and creative agency debuting with Hitachi as a global founding client and built to accelerate “brand velocity” in the AI era.
From the quiet, quintessential town of the 80s and 90s to today’s bustling metropolitan, Pune’s identity has undergone a generational shift in recent decades. Conventionally, the city was known for its top-tier universities and educational institutes. Today, it is known for its IT parks and manufacturing centers. However, in addition to these, Pune has also… Read [...]
LinkedIn is one of the wonders of the age, a testimony to Miscroft’s ability to spot money-making opportunities even if its execution is often lumpy. As to the all-conquering site itself, never knew there were so many CEOs in Weybridge, Surrey. LinkedIn has chosen McCann to handle its first big brand campaign and, rather bravely, [...]
