iHeart Podcasters Share 5 Lessons for Building an Enduring Franchise
Be open, adapt, and don’t fear AI, said the hosts of Things They Don’t Want You to Know
Beyond Hollywood: Atlanta’s New Entertainment Economy
Local media leaders explore how Atlanta is evolving from a production destination into a sustainable creative powerhouse.
Why AI Can Never Replace Great Agencies ft. Andy Lopez, CMO of Behr Paint
Plus, why consumer confidence matters as much as consumer inspiration.
Taboola Eyes The Finance Vertical With An Offer To Acquire Ad Network Dianomi
Taboola has made an offer to buy Dianomi, a UK-based ad tech company that connects financial advertisers with premium business and finance publishers. Terms of the deal include a cash component and potential earnout provisions tied to publisher revenue, valuing Dianomi at somewhere between 19 million pounds and 27 million pounds (roughly $25 million to [...]
Disney Continues Leadership Shifts With Streaming Shakeup
Disney names Adam Smith new DTC boss.
3 Ways Starbucks Is Reclaiming Its Brand Magic
The cafe chain's brand chief Tressie Lieberman on rebuilding Starbucks through fandom, consistency, and participation.
AI Agents Get a Reality Check: AT&T and Crocs Want Automation but Still Need Humans in the Loop
At Dreamforce, brands dish on unrealistic agentic AI goals—and why the future of AI agents still needs plenty of humans.
New York Times Marks 175 Years With a Print Love Letter to Advertising
To commemorate its 175th anniversary on Friday, The New York Times took the opportunity to thank the people who really make its reporting possible: the advertisers. Starting Sept. 18, New […]
The Trade Desk’s Bumpy Ride Down
The Trade Desk’s recent reduction of 15% of its workforce comes after nearly two years of challenges on Wall Street, leadership turnover and bumpy product decisions. Independent analyst Richard Kramer comes on to dissect how Wall Street views TTD – and what it got wrong in the first place. The post The Trade Desk’s Bumpy [...]
Ads of the Week: 11 Campaigns That Caught Our Eye, From Goodwipes to Zoom
Samsung, Zoom, Verizon, Goodwipes, and more are behind the week’s most notable ads.