OOH Moves Today – 42 Moves This Week!

Quan Media Group, doohthis, GSTV, JCDecaux UK, Known, Vector Media, Wilkins Media, Sam’s Club Connect, Madhive, Spark Foundry, Street Factory Media, Omnicom Media, Orange Advertising, Ocean Outdoor UK, and more--be the first to congratulate these OOH movers! The post OOH Moves Today – 42 Moves This Week! first appeared on OOH TODAY.

By |2026-09-11T02:30:16-07:00September 11th, 2026|News|Comments Off on OOH Moves Today – 42 Moves This Week!

RAYE brings “Joy” to the streets of London with Lime

To celebrate the release of RAYE's new single, "Joy", which features a music video of RAYE and her sisters riding Lime bikes across London, 500 Lime bikes across the capital have swapped their standard unlock jingle for a snippet of the new track. The post RAYE brings “Joy” to the streets of London with Lime [...]

By |2026-09-11T02:30:14-07:00September 11th, 2026|News|Comments Off on RAYE brings “Joy” to the streets of London with Lime

FAST Channels Could Prove Their Value If Platforms Would Quit Hiding Their Data

At a recent industry event, an executive described a meeting with a major distribution platform. The platform had agreed to share audience data. When the meeting finally happened, they arrived with a printout. They wouldn’t let anyone keep it.  That anecdote captures something important about the current moment in free ad-supported TV (FAST): the gap [...]

By |2026-09-11T00:04:17-07:00September 11th, 2026|News|Comments Off on FAST Channels Could Prove Their Value If Platforms Would Quit Hiding Their Data

The Ad Spend Outlook Is Looking Up; Google Brings AI To MMM

Ad-ding Up The Earth will keep turning on its axis, The Simpsons will keep putting out new episodes and advertisers will keep on spending. These are all immutable truths. On Thursday, the IAB released an update to its yearly outlook, forecasting 12.3% growth in ad spend this year. Back in January, it predicted only 9.5% [...]

By |2026-09-11T00:04:16-07:00September 11th, 2026|News|Comments Off on The Ad Spend Outlook Is Looking Up; Google Brings AI To MMM

2026–27 NHL CTV Advertising Playbook: how to reach hockey fans beyond the rink

Hockey season is back, and this year there are more opportunities for advertisers to get in the game. The 2026–27 NHL regular season begins September 29, 2026, with each team playing an expanded 84-game schedule and a record 1,344 regular-season games across the league. For advertisers exploring NHL CTV advertising, opening night alone gives a [...]

By |2026-09-10T20:15:57-07:00September 10th, 2026|News|Comments Off on 2026–27 NHL CTV Advertising Playbook: how to reach hockey fans beyond the rink

Ogilvy Paris Appoints Matteo Maggiore as Global Creative Director

With 17 years of international experience, Matteo Maggiore has established himself as a creative leader with a talent for developing ideas that move the needle for both brands and businesses, while remaining deeply connected to culture. Throughout his career, Matteo has worked at leading agencies including BBDO, Leo Burnett, Wieden+Kennedy and Jung von Matt, across [...]

By |2026-09-10T19:20:24-07:00September 10th, 2026|News|Comments Off on Ogilvy Paris Appoints Matteo Maggiore as Global Creative Director

Stream Companies Named One of Auto Remarketing’s Used-Car Industry’s Most Influential Companies

Stream Companies has been recognized by Auto Remarketing as one of the Used-Car Industry’s Most Influential Companies, highlighting organizations making a meaningful impact across the automotive retail industry. The post Stream Companies Named One of Auto Remarketing’s Used-Car Industry’s Most Influential Companies appeared first on Stream Companies.

By |2026-09-10T17:15:30-07:00September 10th, 2026|News|Comments Off on Stream Companies Named One of Auto Remarketing’s Used-Car Industry’s Most Influential Companies
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