5 Questions for… CNBC’s Morgan Brennan on New Show, Morning Call
EXCLUSIVE: Brennan's new show debuts on Monday, March 23, at 5 am ET.
Stream Companies Named Finalist for Best Use of AI in Marketing in PR Daily Marketing Awards 2026
The recognition highlights the company’s Retail Ready platform and its innovative application of artificial intelligence to improve marketing performance and business outcomes for dealers. The post Stream Companies Named Finalist for Best Use of AI in Marketing in PR Daily Marketing Awards 2026 appeared first on Stream Companies.
Federal Regulatory Update on Automatic Renewal Requirements
Compliance with complex and sometimes inconsistent federal and state legal requirements for automatic renewal/continuity programs continues to present challenges to marketers. On the federal side, the applicable legal standards continue to whipsaw.
More changes at McCann
Taking on a big new job when there’s a major merger in the wings is always going to be a risky business but life at what used to be IPG’s McCann in the UK and is now part of Omnicom looks hazardous in the extreme. Now CCO Emiliano González De Pietri is leaving just four [...]
ABCD+ 18 Anniversaries and 64 Birthdays This Week!
Lamar Advertising Company, Adams Outdoor, Sony Pictures Entertainment, GMMB, OUTFRONT Media, NBCUniversal Media, LLC, Banton Media, Simon Property Group, Outfront Media, JCDecaux, EZBannerz, Zimmerman Advertising, International Risk Management Institute, Inc., Publicis Media, Paramount+ -mark these milestone moments in OOH. The post ABCD+ 18 Anniversaries and 64 Birthdays This Week! first appeared on OOH TODAY.
What Does A Beta Test Of A Sell-Side Agent Look Like?
Using machine learning to automate and optimize ads is familiar to publishers. For years, this tech has helped publishers tune floors and serve the best ads behind the scenes. Now, publishers are exploring automation and optimization through agentic AI. Many publishers have identified a similar use case: sales agents who actively make decisions in the [...]
Omar Oakes: If the UK’s online advertising can’t police itself, who will?
IAB Sweden kicked Meta out. The UK gave it a Gold Standard certificate. The gap between those two decisions is where you’ll find everything wrong with how digital advertising governs itself. Is there anything those genius Swedes can’t do? Two years of shared parental leave. Mindful twice-daily coffee and conversation. Eurovision bangers. And now, apparently, [...]
14 Things I Learned at SXSW
The festival, despite its breadth, still managed to coalesce around a few themes.
The Rise Of Principal Media And The End Of The Agencies As We Knew Them
When one hears “agent” these days, one automatically thinks “AI” – but that’s not what this story is about. This is a story about how agencies are losing what makes them agents – as in, putting the interests of their clients first. Ad agency holding companies are among the most adaptable businesses out there. In recent [...]