David Jones’ Brandtech Group has enjoyed its share of good fortune, not least in staying away from public markets even though it has raised lots of cash from investors. It was also one of the first to trumpet the opportunities of AI. Brandtech businesses include Jellyfish, Oliver, Gravity Road and AI platform Pencil. Now Jones [...]
There’s an interesting belief that the future of OOH belongs primarily to independents —It’s an appealing idea, but history tells a different story ... The post Why OOH’s Biggest Players Still Drive Growth first appeared on OOH TODAY.
Who says TV is the only media channel that could benefit from converged buying? The post Horizon Media’s David Campanelli Shares His Strategy For Breaking Down Media Silos appeared first on AdExchanger.
PubMatic says its company – and the ad industry – are at an inflection point. And the SSP is betting its future on agentic AI. PubMatic reported $80 million in revenue during its Q4 2025 earnings call Thursday, which was down 6% year over year. It also reported $282.9 million for the full year of [...]
Olshan Frome Wolosky LLP is pleased to announce that three of the firm’s partners, including Chair of Olshan’s Intellectual Property Law Group and Co-Chair of the firm’s Brand Management & Protection Group Mary Grieco, have been ranked in The Legal 500’s New York City Elite series.
Netflix is out after WBD calls Paramount bid 'superior.'
During Thursday’s earnings call, CEO Cindy Rose announced a new plan to reposition WPP as a single company, rather than an agency holdco. The post WPP Braces For Big Change, As New CEO Cindy Rose Says It Will Ditch The Holdco Label appeared first on AdExchanger.
Whiskey Bear is excited to welcome Brian Pineda to its roster of diverse creatives. An award-winning director and photographer with over 15 years of experience in travel and lifestyle work, Brian is known for rich, narrative-driven visuals that blend authenticity with cinematic storytelling. “Brian's a thoughtful collaborator and a fantastic storyteller. He has the natural ability to take [...]
Today marks an important moment for AdQuick, and for the future of out-of-home advertising. We’re proud to announce an exclusive multi-year commercial partnership with OUTFRONT Media, one of the largest and most trusted IRL media companies in the United States. As part of this collaboration, OUTFRONT will
Following a tumultous year and a change of leadership for WPP, the UK agency giant this morning unveiled its new strategy for the next three years, in efforts to simplify and integrate client proposition, restore growth, and drive long-term value for clients, talent and shareholders. The multi-year plan, named ‘Elevate28’, aims to transform WPP's structure [...]
