Announcing the 2026 Microsoft Advertising Partner Awards Finalists: North America

Congratulations to the North America finalists for the 2026 Microsoft Advertising Partner Awards.

By |2026-09-02T17:15:37-07:00September 2nd, 2026|News|Comments Off on Announcing the 2026 Microsoft Advertising Partner Awards Finalists: North America

Rachel Roger – Vice President of National Sales, Lamar Advertising

Send us Fan Mail On this week’s episode of the Digital and Dirt podcast, Ian sits down with Rachel Roger, Vice President of National Sales at Lamar Advertising, to discuss the power of building lasting relationships and why the human side of the business remains more important than ever. Podcast Breakdown  00:00 - 03:57 Meet [...]

By |2026-09-02T15:22:16-07:00September 2nd, 2026|News|Comments Off on Rachel Roger – Vice President of National Sales, Lamar Advertising

Google Won’t Have To Break Up Its Ad Tech Business, Judge Brinkema Rules

Google will not be required to break up its ad tech business, despite a federal court ruling last April that found the company operated a monopoly. The post Google Won’t Have To Break Up Its Ad Tech Business, Judge Brinkema Rules appeared first on AdExchanger.

By |2026-09-02T15:13:31-07:00September 2nd, 2026|News|Comments Off on Google Won’t Have To Break Up Its Ad Tech Business, Judge Brinkema Rules

What Makes Certain Places Better for Advertising Than Others?

Some places are simply better for advertising than others, and the reason goes well beyond how many people pass through them. Traffic matters, but traffic alone does not guarantee that a message will be seen, remembered, or acted on. A location becomes truly valuable when it puts a brand in front of the right people, [...]

By |2026-09-02T15:12:34-07:00September 2nd, 2026|News|Comments Off on What Makes Certain Places Better for Advertising Than Others?

“We Underestimate CTV’s Ability to Drive Short-Term Sales” – Buy-Side View with Dentsu’s James Wilby

CTV's brand-building credentials are well established, but James Wilby, Head of AV Trading at Dentsu, argues that purely looking at premium video through a brand-building lens risks underestimating its ability to drive short-term sales - and providing the right metrics and cost structures are in place, there is further opportunity to use premium video as [...]

By |2026-09-02T13:10:05-07:00September 2nd, 2026|News|Comments Off on “We Underestimate CTV’s Ability to Drive Short-Term Sales” – Buy-Side View with Dentsu’s James Wilby

PUCPR Inspires with ‘Never Stop Thinking’ AI Campaign

The Pontifícia Universidade Católica do Paraná (PUCPR) has launched a new campaign titled 'Never Stop Thinking,' developed in collaboration with 404 Innovation Studio. The campaign introduces the Humanitas Code, a free and open protocol aimed at safeguarding human judgment when engaging in conversat...

By |2026-09-02T13:06:21-07:00September 2nd, 2026|News|Comments Off on PUCPR Inspires with ‘Never Stop Thinking’ AI Campaign
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