With 17 years of international experience, Matteo Maggiore has established himself as a creative leader with a talent for developing ideas that move the needle for both brands and businesses, while remaining deeply connected to culture. Throughout his career, Matteo has worked at leading agencies including BBDO, Leo Burnett, Wieden+Kennedy and Jung von Matt, across [...]

Stream Companies has been recognized by Auto Remarketing as one of the Used-Car Industry’s Most Influential Companies, highlighting organizations making a meaningful impact across the automotive retail industry. The post Stream Companies Named One of Auto Remarketing’s Used-Car Industry’s Most Influential Companies appeared first on Stream Companies.

The claim could upend WPP’s previous motion to seal the documents and toss the whistleblower case brought by former exec Richard Foster

ADWEEK and Code and Theory are partnering to offer a beginner-intermediate level masterclass on how to use AI to build a live dashboard.

He was at the company for 16 years.

Competitors need to start comparing notes and more insights from agency leaders at DonerColle Partners, Known, and Droga5.

How AI can transform marketing from predictive to truly proactive. 

AI is transforming how the pharma industry approaches drug development. On average, the industry invests $2.6 billion to bring a new treatment to market, taking 12 to 15 years with a 10% success rate. But pharma pioneers are leveraging AI to rethink traditional models. Sanofi, for example, is developing a “lab-in-a-loop” that uses AI agents [...]

The last few years have seen concerted efforts by European broadcasters to enable small and medium-sized enterprises (SMEs) to advertise on TV, including the release of RTL AdAlliance's AdManager last year, and the UK launch of Comcast’s Universal Ads in June. TF1 PUB, the ad sales house of French broadcaster TF1, has proven particularly agile [...]