No, Amazon, I do not want to buy another version of the thing I just bought, or any other random object I don’t recognise or understand We live, as I’m sure someone’s chief growth officer has recently boasted on an earnings call, in a golden age for data capture. Jeff Bezos knows what I buy, [...]
AI agents could replace direct sales. And a beta product tied to Google’s ad server, dubbed Buyer Direct, could solve this problem better than anyone else, according to our guest Gareth Glaser, co-founder of Gamera and co-host of the podcast Ad Tech Ad Talk. The post The Opportunity and Threat Of Google Buyer Direct appeared [...]
The Trade Desk generated $715 million in Q2, up by only 3% year-over-year. Shares dropped by more than 20% in after-hours trading immediately after TTD reported its results on Thursday. “Our revenue growth is below our expectations and below the standard we hold ourselves to,” CEO Jeff Green told investors. Although he also cautioned that [...]
Samba helps ADWEEK dig into the data behind the trends of the 2026 FIFA World Cup.
August 7th is International Beer Day, and AB InBev is marking it with an ad by Wieden + Kennedy that celebrates the moments in life, both big and small, when a “cheers” is in order. Not sure a beer would be the first choice of drink for all these occasions, but AB InBev is citing [...]
Spain’s Lola is one of the brightest creative sparks floating around today’s somewhat reduced adland and, as these Iberians do, it’s setting out for world domination (initially in four cities.) There’s a video here and some striking artwork from David Carson. Good that new owner Ommnicom is getting behind it (Lola was part of IPG.) [...]
Another year half over but trusty MAA is still registering more than 40,000 visits a month – from the obvious centres London, NYC and the West Coast to everywhere in Europe; India , China, Australia and as far as the Sudan and Iran. It’s reasonable to suppose that we provide something useful, even diverting – [...]
Billups, WPP Media, New Tradition, Lamar, Marnelin media, OUTFRONT, Infillion, Balcom Agency, Bauer Media, Amazon, QMS NZ, Publicis, Marquee TV, PATTISON Outdoor, Screenverse, Trueform Outdoor, VENDO Media, and more--be the first to congratulate these OOH movers! The post OOH Moves Today – 38 Moves This Week! first appeared on OOH TODAY.
oOh!media New Zealand has launched the country's first LED bus shelter screens, marking the next phase of Christchurch's Out of Home (OOH) evolution. More than 70 digital bus shelters will be deployed across Christchurch by the end of 2026, with the full network of 110 completed by the end of June 2027. The post oOh!media [...]
Partnership places brands on L.A.'s longest-running double decker tour bus fleet, reaching Hollywood, Downtown, Beverly Hills, Santa Monica and more. The post Pivot Media Ventures Partners with Starline Tours / City Sightseeing Los Angeles to Provide Impactful OOH and Experiential Platform first appeared on OOH TODAY.
