10 creative campaigns to know about today
Among the notable campaigns for Jan. 17: Zaxby’s unique coupon offer for its Chicken Philly and Mother London’s striking OOH ads at London Gatwick.
What Are Shoppable Images for Ecommerce?
Shoppable images are transforming the retail landscape by enabling consumers to purchase products straight from visual content. This innovative technology is helping merchants and their Shopify advertising agency and Amazon advertising agency bridge the gap between inspiration and purchase, offering a seamless shopping experience to enhance user engagement and boost conversion rates. This article will [...]
A Clydesdale Foal Steals the Show in Budweiser’s Super Bowl 59 Teaser
Baby animals are cute crowd-pleasers--and doesn't Budweiser know it. The Anheuser-Busch's (AB InBev)-owned beer brand has just unveiled its Super Bowl 59 ad teaser, "Something 'Big' Is Coming," and the star of the show looks to be a sharp-eared Clydesdale foal. The 15-second video shows Clydesdale horses geared up and ready to leave the brewery...
Here’s the Roundup for the Week Ending January 17
Happy Friday to all who celebrate. In this week's edition of stories we didn't post for one reason or another, we see a ton of movement between and away from stations. And, in a local TV support trifecta, Wisconsin Public Radio looks at the impact the Allen Media layoffs had no the local community. Variety...
Supreme Court Unanimously Upholds Law to Ban TikTok In the US
The Supreme Court Friday upheld the law banning TikTok in the U.S. as of Jan. 19, dealing a major blow to the platform's 170 million American users and the businesses that rely on it for marketing and commerce. The decision marks a significant escalation in the government's efforts to curb Chinese-owned tech companies, leaving brands,...
TikTok ban law upheld by the Supreme Court
The Supreme Court upheld a law that threatens to shut down the wildly popular TikTok in the U.S. as soon as Sunday.
AT&T Guarantee Scores Big Audience at College Football Playoff
AT&T had no shortage of sports sponsorships it could've used to debut its new consumer guarantee, but the College Football Playoff offered the strongest kickoff its marketers could ask for. On January 9, during Notre Dame's win over Penn State in the CFP semifinal at the Orange Bowl, the company used its sports marketing strategy...
Local Residents Show Support for Colorado Reporter Allegedly Attacked by Trump Supporter
The local community is showing its support for the Colorado reporter who was allegedly attacked by a man yelling about this being "Trump's America now." About 15 people showed up at the Mesa County Justice Center for KKCO-KGJT reporter Ja'Ronn Alex who was allegedly attacked by Patrick Egan. Egan was charged with second degree assault,...
Winning On and Off the Field With Kansas City Chiefs CMO Lara Krug
In this episode of The Speed of Culture podcast, step into the heart of Chiefs Kingdom with Lara Krug, the Kansas City Chiefs' first-ever chief marketing officer, as she redefines what it means to build an iconic NFL brand. Riding the momentum of Super Bowl victories and growing global influence, Lara is spearheading initiatives that...