FTC and New York Attorney General Settle with Handy for Deceptive Practices
This week, the Federal Trade Commission (FTC) and the New York attorney general announced a settlement with Handy Technologies, Inc. to resolve allegations that the company engaged in an array of unfair and deceptive practices that violated Section 5 of the FTC Act and New York advertising laws. This settlement is yet another indication of...
Episode 83 – Aidan McClure
Visuals: https://getbehindthebillboard.com/episode-83-aidan-mcclure Episode #83 features the super-charming, super-talented Aidan McClure, CCO and co-founder of Wonderhood Studios. We caught up with Aidan just before Christmas and had a great natter. We heard the story of how he got onto the Watford Copywriting course by pretending to be the Queen. We discovered how Aidan (and partner Laurent Simon) got their first job after winning the Diageo Best Student Team in the UK doing placements at Mother, BBH and JWT before settling at AMV. Not a bad start. We even talked about Aidan’s musical side hustle, playing the violin nearly as well as[...]
How to Increase Sales for your Shopify Store
In today’s fast-paced digital marketplace, enhancing the customer experience is crucial for increasing sales in your Shopify store. Creating a user-friendly platform can set you apart from competitors. This article explores strategies to optimize the experience for your customers, which can, in turn, boost your sales. These strategies include making your site mobile-responsive, utilizing SEO, […]
Trash TV and Trash content over at Social Media: The Allure, Spread, and Societal Impact
I just watched the documentary series titled “Jerry Springer: Fights, Camera, Action” premiered on Netflix on January 7, 2025. This docuseries delves into the history and cultural impact of “The Jerry Springer Show,” which aired from 1991 to 2018 and became notorious for its sensational and controversial content. I used to watch it fanatically, the […]
OOH Classifieds Today —Go Time for 2025
— The New Year is the absolute best time to land that new position. Be ready to go for 2025 --Account Executive, Regional Sales & Account Manager, Operations Coordinator, Graphic Designer, -- The post OOH Classifieds Today —Go Time for 2025 first appeared on OOH TODAY.
Maximizing Q1 Ad Revenue: Proven Strategies for a Strong Start of 2025
Reading Time: 4 minutes The start of a new year brings a wave of fresh opportunities for publishers to optimize their ad revenue and set a strong foundation for long-term success. Q1 is particularly critical as it presents the chance to leverage newly allocated budgets, launch impactful campaigns, and tap into shifting consumer behaviors driven by post-holiday trends. With ... The post Maximizing Q1 Ad Revenue: Proven Strategies for a Strong Start of 2025 appeared first on VDO.AI Blogs.
Amazon halting some of its DEI programs
Amazon is halting some of its diversity and inclusion programs, a move that coincides with activist pressure on U.S. companies to abandon efforts to build a more diverse workforce.
As LA Fires Rage, Ad Agencies Race to Support Both Their Communities and Businesses
The wildfires around the Los Angeles area have devastated businesses and homes, and the flames are still being fanned by high winds. So far, they've caused between $135 billion and $150 billion in damage, according to AccuWeather. Area agencies and production companies are feeling the effects of the fires as well, with some being evacuated...
FanDuel Super Bowl 59 Ads Stop Sending Gronk to Do the Mannings’ Job
Rob Gronkowski can't kick a field goal on Super Bowl Sunday, so FanDuel is turning to New Orleans' own Peyton Manning and Eli Manning to get it done at Super Bowl 59. After watching the former New England Patriots and Tampa Bay Buccaneers tight end shank kicks during its Super Bowl ads in 2023 and...
