WISH Promotes Erika Facey to Assistant News Director
Erika Facey has been promoted to assistant news director for WISH in Indianapolis, Indiana. The station said this is the second promotion for Facey since she started at the station in 2019. She started as content manager and was promoted to news brand manager in 2023. "Erika has earned each of these career advancements due...
Former Billings Reporter Dan DuBray Dies. He was 67.
Former Billings, Montana reporter and weekend anchor Dan DuBray died last week from complications related to leukemia and lymphoma. He was 67. DuBray grew up in Billings, Montana and graduated from Billings West High in 1976. He started working at the Billings NBC affiliate KULR in the eighties. "Dan was an amazingly creative guy. He...
John Huck Leaves KVVU in Las Vegas
John Huck has said goodbye to Las Vegas Fox affiliate KVVU. The Las Vegas Review-Journal said Huck posted on social media that "After 37 years in television news, I am excited to launch my own company serving markets I know well." Huck anchored the 5, 6, 7, 10 and 11 p.m. newscasts. He also hosted...
Technicolor, Owner of The Mill and MPC, Is Shutting Down
In a blow to the advertising and creative production sector, Technicolor Group, the parent company of production and visual effects (VFX) studios The Mill and MPC, is shutting down operations, according to multiple reports. On Friday, Technicolor sent U.S. employees a Worker Adjustment and Retraining Notification (WARN) notice, which requires companies with 100 or more...
72andSunny’s Damaune Journey shares his formula for driving meaningful change in advertising
The agency’s global chief growth officer on purpose x perspective x persistence.
How the DTC marketing model is evolving—insights from Hims & Hers, Rare Beauty, Cash App and others
Marketing leaders to share insights on building consumer loyalty on March 5.
Why every ad should feel like a Super Bowl commercial
Don’t save your best ideas for just one day a year.
The case for conquest advertising—why competitive keyword bidding is fair
Ninth Circuit upholds the right to bid on keywords without invoking trademark infringement.
Jemma Marchant: why emotional loyalty beats endless discounts
Nowadays, my inbox is flooded with discounts. While these offers are fun and ‘personal’ (I used that term lightly), they no longer spark the same joy or excitement they once did. This got me thinking: Have we become so accustomed to discounts that paying full price now seems out of the ordinary? Given the sheer … The post Jemma Marchant: why emotional loyalty beats endless discounts first appeared on More About Advertising.
Henry Winkler Explains Why His DirecTV Campaign Is ‘For the Birds’
Though DirecTV has become known for its satellite dishes, the company wants to give customers a birds-eye view of its streaming offerings, and Henry Winkler is back again to help. Last year, DirecTV debuted its "For the Birds" campaign, which pokes fun at how pigeons usually like to nest on satellite dishes. At the forefront...
