Squarespace Returns to the Super Bowl With ‘a Tale as Old as Websites’

Website building and hosting platform Squarespace is gearing up for Big Game appearance No. 11 with its release of the trailer for "A Tale as Old as Websites." The company plans to run a 30-second ad between the first and second quarters of Super Bowl 59. It has been developed by its in-house creative team....

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How to Measure YouTube Advertising Success

In the realm of digital marketing, measuring the success of your YouTube advertising efforts is crucial. This involves a strategic approach that includes setting clear objectives, analyzing data, and optimizing strategies. This article will provide your business and your YouTube Advertising Agency valuable insights into effectively measuring YouTube ad success, focusing on key metrics and […]

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Allen Media Cuts More Staff at Louisiana Station

Allen Media owned station KADN laid off more employees in its news department on Tuesday. Five staffers were let go from the Lafayette, Louisiana Fox and NBC affiliate, including anchors Taylor Trache and Jeff Horchak and meteorologist Michael Crowley. Two producers were also let go. This latest round comes nearly three months after the station...

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Chicago Anchor Jim Williams Signs Off after More than 20 Years

CBS Chicago (WBBM) anchor Jim Williams is leaving the CBS owned station after 23 years. "New year, new chapter for me," he wrote on social media. "This Thursday, January 16 is my last day as a full-time employee at CBS Chicago. I hesitate to call it retirement because I'll occasionally do pieces for the station,...

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Stella Artois is Back in the Super Bowl as AB InBev Readies Ad Blitz

After a five-year hiatus, Stella Artois is making its return to the Big Game as part of Anheuser-Busch's (AB InBev) Super Bowl 59 ad blitz, which will also include for Bud Light, Budweiser, Busch Light, and Michelob Ultra. With five spots promoting the brands, AB InBev will occupy three minutes of national advertising time and...

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Amp spotlight: Top ad trends to watch in 2025

The Ad Age Amp community weighs in on the leading advertising trends for 2025, including bold creative, AI and the continued importance of human connection.

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Patrick Mahomes Ends Years of Online Rumors: ‘A Proud User of Invisalign’

Patrick Mahomes' new brand partnership has some bite. After years of fan theories and speculation online that Mahomes uses Invisalign--with internet sleuths suspecting the Kansas City Chiefs quarterback was seen chewing on an Invisalign on the sidelines--Mahomes is finally setting the record (and his chompers) straight: He is an Invisalign user. And the QB is...

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