Lab Weekly — 10/03/2025
Lab Weekly — 10/03/2025 Social media enters AI Deepfake era; Plus, the latest news about Amazon and Google’s smart home events, and more must-know news and stats Want this newsletter in your inbox every week? Sign up for our mailing list here Sora and Vibes: AI Video Officially Enters Its Social Era Here are some implications and opportunities for brands and marketers to consider. In case you missed it… Three Major Retail Trends of 2025 From the expanding definition of value-driven shoppers, to the rise of channel-less retail experiences, here are some of the latest retail trends that brands should know Meta Connect 2025 Recap: Zuckerberg Goes All-In[...]
Dun & Bradstreet Faces $5.7M FTC Penalty for Violating Compliance Order and Misleading Small Businesses
On September 30, the Federal Trade Commission (FTC) announced a $5.7 million settlement with Dun & Bradstreet, resolving allegations that the global provider of business-decisioning data and analytics, violated a prior 2022 FTC order by deceptively marketing its business credit services. FTC Targets Deceptive Business Credit Marketing Practices At the heart of the FTC’s allegations...
Here Are the Cable News Ratings for September 2025
MSNBC was the only network that saw declines during both dayparts for the month.
Scott Spencer’s New Startup Wants To Help Users Monetize Their Online Advertising Data
What happens when an ad tech developer partners with a cybersecurity expert to start a new company? You end up with a consumer product that is both a privacy software service and a programmatic advertising ID. Meet Rewarded Interest, a company launched last year by Scott Spencer and Thede Loder. Spencer was a long-time Google […] The post Scott Spencer’s New Startup Wants To Help Users Monetize Their Online Advertising Data appeared first on AdExchanger.
Sprout Social: How brands can amplify social media’s TV fandoms
by Layla Revis, vice president of brand, content and social at Sprout Social Whether it’s an X thread debating Severance theories or an inescapable Love Island clip on TikTok, it’s hard to separate TV shows from their social media discourse. Social media has reshaped the way people watch TV, Our recent research reveals that 36% … The post Sprout Social: How brands can amplify social media’s TV fandoms first appeared on More About Advertising.
Week in Review: UK Junk Food Ad Restrictions Come Into Effect, MFE Enters Impresa Talks, and Forrester Predicts 15 Percent Fall in Agency Jobs Next Year
In this week's Week in Review: the UK ad industry starts implementing new restrictions on junk food ads, MFE enters talks to buy a stake in Impresa, and Forrester forecasts big upheaval in the agency world next year. Top Stories Junk Food Ad Restrictions Come into Force in the UK Restrictions on ads which show Read More
Comic: The Remedy Phase
Enjoy this weekly comic from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: The Remedy Phase appeared first on AdExchanger.
Ads of the Week: 11 Campaigns That Caught Our Eye
Gap, OpenAI, Doritos, and Heineken are among the top ads of the week
Sora and Vibes: AI Video Now Officially Going After Social Media
Here are some implications and opportunities for brands and marketers to consider AI-generated video content has reached a new inflection point. Last week, Meta debuted Vibes, a dedicated feed of AI-generated video inside the Meta AI app. On Tuesday, OpenAI one-upped Meta with the release of Sora 2, its latest video and audio generation model, as well as a standalone Sora app for users to create and share AI videos with each other. Welcome to the deepfake dawn of social media. Both companies are essentially trying to create a TikTok-like platform for AI video, but only Sora is gaining momentum at the moment,[...]
