Government and Healthcare Outpace Marketing in AI Adoption Growth
The number of jobs at U.S. ad agencies has remained stagnant in recent years.
OOH Best Creative Last Week Today
From Fanta to The Fantastic Four--these are the top 10 OOH creative executions that came to our attention last week! The post OOH Best Creative Last Week Today first appeared on OOH TODAY.
WNBA All-Star Player Pay Moves Began Well Before Shirts and Signs
WNBA All-Star player pay moves include Unrivaled and Samsung signing new college talent and Ally and Aflac putting money behind athletes.
Wednesday, July 16 Evening Cable News Ratings: The Source With Kaitlan Collins Is CNN’s No. 1 Show
The Five reached over 3 million total viewers on Wednesday evening.
5 Questions for … NBC News’ Here’s the Scoop Podcast
The NBC News podcast’s rotating hosts each bring their unique style to the show.
Monday, July 14 Evening Cable News Ratings: Fox News Finishes Ahead of Broadcast Nets in Primetime
MSNBC landed in second place with four of its shows finishing above 1 million total viewers.
Pinterest Taps Ben Wood to Lead Agency Sales in Europe
Ben Wood will be responsible for leading Pinterest's agency partnerships across European markets.
Could Publicis Groupe rival Accenture for WPP?
Publicis Groupe is now worth about five times WPP (£20bn over £4bn) and set to rival Omnicom/IPG when that merger eventually goes through. According to CEO Arthur Sadoun in his comments on Publicis’ latest quarterly numbers (organic revenue up 5.9%) big global accounts really only have four options (all of the above), about to be … The post Could Publicis Groupe rival Accenture for WPP? first appeared on More About Advertising.
Decades of Economic Dread Pushes Back-to-School Shopping Earlier
This year, National Retail Federation data showed that 67% of back-to-school shopping was well underway by the beginning of July. That early start represented a 55% increase from 2024 and […]
Through A New Lens —Reasons
Interesting, and frankly, I'll take some humble pie with that wake-up call. I have a tendency to judge acquisitions that companies in the outdoor advertising industry The post Through A New Lens —Reasons first appeared on OOH TODAY.