AdOmni AI Tool Builds DOOH Campaigns in 5 Minutes

We had a full-on demo of AdOmni's new product, Jeen AI, yesterday, and it is everything AdOmni says it is and more. If you're in the market for a complete The post AdOmni AI Tool Builds DOOH Campaigns in 5 Minutes first appeared on OOH TODAY.

By |August 19th, 2025|Categories: News|Comments Off on AdOmni AI Tool Builds DOOH Campaigns in 5 Minutes

Walmart’s Brand-to-Seller Balance; For Everything Else, There’s WPP

Walmart has some new rules for third-party sellers; WPP wins Mastercard; and marketers should get into VTubers. The post Walmart’s Brand-to-Seller Balance; For Everything Else, There’s WPP appeared first on AdExchanger.

By |August 18th, 2025|Categories: News|Comments Off on Walmart’s Brand-to-Seller Balance; For Everything Else, There’s WPP

MX8 Labs Launches With A Plan To Speed Up The Survey-Based Research Biz

What’s the point of a market research survey that could take weeks when consumer sentiment is rollercoasting up and down every day? That’s the problem MX8 Labs aims to tackle. The new startup is trying to increase the speed of current marketing and customer survey results. The company went to market last year, after co-founders […] The post MX8 Labs Launches With A Plan To Speed Up The Survey-Based Research Biz appeared first on AdExchanger.

By |August 18th, 2025|Categories: News|Comments Off on MX8 Labs Launches With A Plan To Speed Up The Survey-Based Research Biz

Watchdog urges UK advertisers to avoid ‘irresponsible’ images of thin-looking models

Use of unhealthy body images ‘becoming more of an issue’, says Advertising Standards Authority The chief executive of the UK Advertising Standards Authority has issued a plea to advertisers to avoid using “irresponsible” images of unhealthily thin-looking models. Guy Parker, CEO of the UK watchdog, said adverts where models appeared to present an unhealthy body image were “becoming more of an issue” and called upon advertisers to “please, please, please think very carefully” about the body types they depicted.

By |August 18th, 2025|Categories: News|Comments Off on Watchdog urges UK advertisers to avoid ‘irresponsible’ images of thin-looking models

More US Ad Spend Comes Direct From Brands Than Through HoldCos as AI Reshapes Media Planning and Buying

Three months ago, Meta CEO Mark Zuckerberg sent shockwaves through the advertising industry with the suggestion that the tech giant's use of AI will automate the entire campaign process, potentially making the current role of ad agencies redundant. While his comments sparked debate over the extent to which agencies will be displaced, it is clear Read More

By |August 18th, 2025|Categories: News|Comments Off on More US Ad Spend Comes Direct From Brands Than Through HoldCos as AI Reshapes Media Planning and Buying

Mother and Uber Eats kick back and enjoy the new season on Sky Sports

With a new football season comes a spate of ads taking “the beautiful game” very seriously indeed, so it’s good to see a campaign that does the opposite. For Uber Eats’ Sky Sports idents, Mother London sends up all the wealth and glamour that go with the Premier League. The agency has roped in a … The post Mother and Uber Eats kick back and enjoy the new season on Sky Sports first appeared on More About Advertising.

By |August 18th, 2025|Categories: News|Comments Off on Mother and Uber Eats kick back and enjoy the new season on Sky Sports
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