The station named a new morning meteorologist.

The tech giant is seeking to recruit 20 national news outlets as part of its licensing pilot project.

New ad formats are already being tested that are built specifically for AI environments.

Ogilvy Group UK has been appointed to work on creative and strategy for Comic Relief 2026. The charity raised £40m last year, which is a fair amount but it’s down from £108m at its 2011 peak, so Ogilvy will be expected to pull out all the stops and reverse the decline for Red Nose Day … The post Comic Relief appoints Ogilvy UK for ‘big ideas in bucket loads’ first appeared on More About Advertising.

Dyke’s Beard Elixer, 1882

This year's awards include five new categories and a shortlist.

Hot: Server-side conversion APIs that send marketing data directly to ad platforms. Not: Traditional browser-based tracking methods like cookies, pixels and scripts. Thanks to privacy regulations and browser restrictions, client-side tracking – as in, collecting and tracking user behavior directly through a browser – has become a heck of a lot harder to do. Enter: Conversion APIs. […] The post Your CAPI Cheat Sheet: Understanding Conversion APIs appeared first on AdExchanger.

Featuring a 270-degree curved LED screen spanning 1,700 square meters, this record-breaking installation marks a new benchmark in virtual production technology and scale The post Breaking Single-Screen Pixel Record first appeared on OOH TODAY.

Out-of-home advertising continues to be a valuable tool for automotive brands.. It places your message in front of drivers during everyday journeys, offering a level of visibility that online channels cannot replicate in the same way. For dealerships, manufacturers, and service providers, billboard campaigns support brand awareness and drive action in local areas.  Whether static […] The post Why Automotive Brands Still Rely on Billboards to Drive Results appeared first on 75Media.