Friday, April 18 Evening Cable News Ratings: Guest Hosts Flood the Good Friday Airwaves
Rachel Maddow still anchored her 9 p.m. MSNBC newscast.
We Are Social Acquires HELO to Bolster AI-Powered Creative and Production
We Are Social has acquired creative production studio HELO, integrating it into its Narrative division to expand AI, experiential, and social-first campaign capabilities across North America.
Thursday, April 17 Evening Cable News Ratings: The Five and Rachel Maddow Continue to Lead Their Respective Networks
Both shows repeated as the most-watched programs on Fox News and MSNBC, respectively.
McCann ventures ‘down there’ for Saforelle
Amazing that anything as all-conquering as the beauty industry just seems to have discovered a diverting new frontier – “down there” – but now they’re on it. Saforelle, which describes itself as France’s No 1 “intimate care brand” says it intends to change preconceptions thus: “intimate health deserves attention, and it’s time to bring it … The post McCann ventures ‘down there’ for Saforelle first appeared on More About Advertising.
GSTV Sold to MidOcean
"Rockbridge has been a strong partner to GSTV over the years, and we are proud of the accomplishments we achieved together, ...Sean McCaffrey, CEO of GSTV The post GSTV Sold to MidOcean first appeared on OOH TODAY.
Marci Werlinich—Top Women in OOH Spotlight 2025
Marci Werlinich, former EVP Operations, OAAA has been part of the growth of the OOH industry for nearly 40 years. She shares how organizations can better support women and her lasting legacy. The post Marci Werlinich—Top Women in OOH Spotlight 2025 first appeared on OOH TODAY.
San Antonio Station KSAT Makes Weekend Anchor Moves
Barajas has worked as a reporter for the San Antonio ABC affiliate for the past four years.
White House Easter Egg Roll Presented With Corporate Sponsorship
Big tech firms were among the numerous companies sponsoring activities on the White House grounds.
3 Ways Meta Is Going After Retail Media Budgets
The tech giant is racing against other social platforms, DSPs, and CTV players.
NFL, PepsiCo, Accenture Leaders Among 2025 Marketing Hall of Fame Inductees
The American Marketing Association New York will honor seven influential leaders from across industries—including the NFL, e.l.f. Beauty, Accenture, and DDB—in its 2025 Marketing Hall of Fame.










