Gray Names Shalayna Valencia GM of Texas Station
Valencia started her career as an account executive at KWES in Midland/Odessa
Branded Cities Expands New York Presence
American Dream’s Out-of-Home offering includes ten large-format digital faces, as well as four static bulletins. This inventory is anchored by “The Dream,” a massive 18,000 square foot digital spectacular that is the length of nearly two football The post Branded Cities Expands New York Presence first appeared on OOH TODAY.
Walgreens Is Pitching Advertisers a Data Clean Room
The retailer is working with LiveRamp to create custom audiences.
Price Rite Marketplace Rolling Out Starlite Media’s Digitals
beloved neighborhood grocer known for delivering quality products at everyday low prices, will begin deploying Starlite’s state-of-the-art digital displays across all store locations The post Price Rite Marketplace Rolling Out Starlite Media’s Digitals first appeared on OOH TODAY.
Dangerous driving and objectification: Twix and Diesel ads banned by ASA
Ads for two major brands, Twix and Diesel, have been banned by the ASA. The Twix TV ad, by adam&eveDDB, was banned for encouraging dangerous driving by showing a car chase with a man doing fast, daredevil turns and casually driving off a cliff. In its defence, Twix-owner Mars said the campaign, which ran in … The post Dangerous driving and objectification: Twix and Diesel ads banned by ASA first appeared on More About Advertising.
Week of June 2 Cable News Ratings: All 3 Networks See a Primetime Upswing
Fox News was the only network to see a decline across either daypart, but still led its cable rivals.
Memphis Reporter OK After Being Carjacked in Company Car
The suspect got away with the Toyota and the camera gear inside.
Chemistry Appoints President and Chief Strategy Officer
Atlanta-based indie agency Chemistry has named Taylor Guglielmo as its new president and hired Milla Stolte as chief strategy officer, following recent private equity investment.
Publicis wins $1.7bn Mars media from WPP – adds commerce and influencers
At least WPP CEO Mark Read got his timing right: earlier this week he announced he was to step down, days before one of his biggest clients Mars announced it’s moving its media account worth $1.7bn out of WPP’s Essence MediaCom. It’s only polite to let the loser know in advance. In a wide-ranging review … The post Publicis wins $1.7bn Mars media from WPP – adds commerce and influencers first appeared on More About Advertising.
