Stream Companies Recognized as a 2026 OnCon Icon Top 50 Operations Team
Stream Companies has been named a winner of the 2026 OnCon Icon Top 50 Operations Team Award, recognizing the team's commitment to innovation, leadership, and organizational excellence. The post Stream Companies Recognized as a 2026 OnCon Icon Top 50 Operations Team appeared first on Stream Companies.
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Broadcasters Build Communities Around Their Content, but Third-Parties are Monetising Them
Broadcasters and streamers spend a lot of money on their content, fostering engaged communities and fandoms that exist around that content. But that community engagement is primarily monetised by third-party social platforms, says Tim Rudder, CEO of UpTalkTV. That's a missed opportunity for broadcasters, not just in terms of media, but also in terms of Read More
Home Screen Headaches: Navigating CTV’s New Wave of Supply
The evolution of home screen advertising is introducing a new wave of CTV supply from broadcasters, streaming apps and OEMs. But Emily Brewer, Head of Business Development, CTV Supply at Teads, notes that home screen inventory is complex to buy, as different publishers have their own formats, features and creative specs. In this interview, Brewer Read More
Sabrina Carpenter Swaps Espresso for Whisky in Damien Chazelle’s Johnnie Walker Holiday Ad
The La La Land director gives “Keep Walking” a French New Wave makeover as the pop star works a jazz bar, highball in hand
Human-Crafted Holiday Ads Are an Unspoken Nod to AI Anxiety
This year's crop of holiday ads are hyper-focused on painstaking craft as AI takes over the feeds
Plan for Jan. Don’t let January catch you out: book your billboard now
Plan your billboard advertising for January now, before the Christmas rush, so your business can enter the new year confidently. The post Plan for Jan. Don’t let January catch you out: book your billboard now first appeared on Billboard Media.
“It’s Not in Everybody’s Interest to Collaborate”
Tackling fragmentation requires collaboration across the industry, says Louise Slater, Head of Agency Sales UK at Samba TV, but it's not in everybody's interest to collaborate. Certain players do not want to share their data, according to Slater, as it might not be seen as sufficiently attractive to advertisers. In this interview, Slater discusses how Read More
ITV to cut costs by £30m amid falling advertising sales
Ad revenue slowdown forces company to reduce spending on content by £25m before inquiry into takeover by Sky Business live – latest updates ITV plans to cut costs by £30m this year, as the TV sector faces a chill wind of ditched commissions, falling advertising sales and job reductions. The broadcaster, which has agreed to sell its television and streaming business to Sky, expects ad revenues in that division to fall between 5% and 10% in the crucial final quarter of the year, despite the typically busy Christmas season.
